You may have heard about Google’s 2021 update in August, but might not have all the details on what it entails or how it will affect nonprofits. With this algorithm update, Google aims to make Core Web Vitals a far bigger deal. In other words, Google will formally roll out “page experience” as an essential part of their new SEO ranking.
Confusion frequently arises about how to structure and design microsites versus parent websites. A microsite is an individual webpage or group of webpages that are used to support, enhance, or supplement your primary, or parent, nonprofit website. The main difference between a microsite and a parent site is the microsite’s focus on a single, narrow topic or theme compared to the broader scope of your parent site.
Recent history has showed us how quickly norms can be upended and the waves of change can hit. Nonprofits, like other social and physical structures, need to build resiliency for the future. When conducted correctly, SWOT analysis can be a great tool for creating a nonprofit’s contingency plan and growing its adaptability.
Nonprofit organizations exist to meet social or environmental problems. For that reason, organizations don’t always focus on a solid financial bottom-line. However, they can’t effectively achieve their objectives without recurring donation income, human capital, and operation planning.
The last few years did not lack for headlines, but one topic was an unnamed undercurrent beneath it all: data privacy. Surprising? Consider these major events over the past couple of years:
Just like your health, your website needs periodic check-ups. And like high cholesterol or blood pressure, there are a few clear indicators that your nonprofit’s website requires remedial action. We want to lend you a helping hand with a checklist of 7 areas that need your attention. With this quick review, you’re just steps away from a fully functioning website!