# Elevation

> Elevation is a leading web solution firm that specializes in nonprofit website design. We provide high-quality, customized websites for nonprofits.

> Generated by All in One SEO Pro v5.0.3, this is an llms.txt file, used by LLMs to index the site.

## Sitemaps

- [XML Sitemap](https://www.elevationweb.org/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [Insights](https://www.elevationweb.org/insights/): The Elevation insights hub — designed guides on nonprofit GEO, AI discoverability, accessibility, strategy, and the Google Ad Grant.
- [Nonprofit Community Growth 101: Simple Ways to Increase Engagement](https://www.elevationweb.org/blog/nonprofit-community-development-101-simple-ways-to-increase-engagement/): Nonprofit community engagement is the ongoing work of building genuine, two-way relationships with supporters, volunteers, and the people you serve. Simple ways to increase it include responding consistently on social media, sharing impact stories, inviting feedback and participation, and recognizing your community's contributions. Stronger engagement leads to more loyal donors, volunteers, and advocates. Here at
- [Your Comprehensive Guide to Attract Women Donors](https://www.elevationweb.org/blog/women-in-nonprofits-creating-a-campaign-for-female-donors/): A campaign for women donors recognizes that women control a large and growing share of wealth and often give differently, valuing trust, relationships, impact, and shared causes. Designing messaging, stories, and giving experiences around these motivations helps nonprofits engage women donors more effectively and build lasting support. A common mistake among nonprofits is creating a
- [How to Brand Your Nonprofit's Instagram](https://www.elevationweb.org/blog/how-to-brand-your-nonprofits-instagram/): Branding your nonprofit's Instagram means presenting a consistent, recognizable identity through your visuals, voice, and content. That includes a clear bio, a cohesive color and imagery style, a consistent tone, and storytelling that shows your impact. Strong, consistent branding helps your account build recognition, trust, and engagement with supporters. Social media is so embedded in
- [8 Reasons Data Privacy Should Matter to Your Nonprofit](https://www.elevationweb.org/blog/8-reasons-data-privacy-matters-for-nonprofits/): Data privacy matters for nonprofits because they collect sensitive donor, volunteer, and beneficiary information, and protecting it preserves trust, meets legal obligations, and prevents costly breaches. Strong privacy practices, such as limiting data collection, securing systems, and being transparent about use, protect the people you serve and the reputation your fundraising depends on. The last
- [The 5 Principles of Using Data to Drive Nonprofit Fundraising](https://www.elevationweb.org/blog/the-5-principles-of-using-data-to-drive-nonprofit-fundraising/): Data-driven fundraising means letting evidence — not guesswork — guide who you ask, when, and how. The core principles: track the metrics that matter, segment your donors, test and learn, protect donor data, and actually act on what the numbers tell you. How much do you know about your nonprofit’s supporters? Chances are, you already
- [Building Your Software Stack: 3 Strategies for Nonprofits](https://www.elevationweb.org/blog/building-your-software-stack-3-strategies-for-nonprofits/): A nonprofit software stack is the set of connected tools your organization uses to run its work - typically a CRM, donation platform, email marketing, website, and accounting. The strongest stacks favor tools that integrate cleanly, match your team's actual needs and budget, and can grow with you, rather than a pile of disconnected apps
- [How Nonprofits Can Use Lead Generation Principles to Grow a Donor Pipeline](https://www.elevationweb.org/blog/how-nonprofits-can-use-lead-generation-principles-to-grow-a-donor-pipeline/): Nonprofits don’t often use the phrase lead generation, and for good reason. It can sound transactional or sales-driven, the opposite of community-building. But at its core, lead generation simply means bringing new people into your mission: people who care, want to learn more, and are likely to become donors, volunteers, or long-term advocates. In fundraising
- [25 Best Nonprofits on Social Media 2017](https://www.elevationweb.org/blog/25-best-nonprofits-social-media-2017/): Nonprofits with standout social media share a few traits: a clear, consistent brand voice, authentic storytelling that shows real impact, genuine two-way engagement with followers, and content tailored to each platform. Studying organizations that do this well offers practical lessons any nonprofit can apply to grow awareness, supporters, and donations. You've all been told that
- [3 Tips for a Donation Page That Converts](https://www.elevationweb.org/blog/3-tips-for-an-online-donation-page-that-converts/): A high-converting online donation page removes friction and builds trust: it loads fast, keeps the form short, offers suggested giving amounts, works well on mobile, and reassures donors their gift is secure. The goal is to make giving feel simple and meaningful, so visitors who intend to donate actually complete the process. Your donation page
- [Most Nonprofits Are Unprepared for Google's 2021 Update](https://www.elevationweb.org/blog/most-nonprofits-are-unprepared-for-googles-2021-update/): Google's page experience update made Core Web Vitals, the metrics for loading, interactivity, and visual stability, a ranking factor, and many nonprofit sites were unprepared. Optimizing these signals, especially load speed and mobile usability, helps nonprofits protect their search traffic and deliver a faster, smoother experience to visitors. You may have heard about Google's 2021
- [The 5 Best Fundraisers of 2021 (& the Tools You Need to Pull Them Off)](https://www.elevationweb.org/blog/the-tools-you-need-to-pull-them-off/): Running a successful fundraiser takes more than a good idea; you also need the right tools, such as event or auction software, online donation pages, email and social promotion, and payment processing. Matching proven fundraising formats to dependable software lets your team coordinate the event smoothly and capture more gifts with less manual work. Your
- [How iOS14 Will Affect Your Organization](https://www.elevationweb.org/blog/ios-14-and-how-it-affects-your-organization/): Apple's iOS 14 privacy changes required apps to ask users for permission to be tracked, and many declined. For nonprofits, that reduced the data available for Facebook ad targeting and conversion measurement, making campaigns harder to optimize. The response is to rely more on first-party data, broader audiences, and proper conversion setup rather than precise
- [5 Tips to Amplify Your Fundraising Initiatives Online](https://www.elevationweb.org/blog/5-tips-to-amplify-your-fundraising-initiatives-online/): To amplify online fundraising, optimize what you already have rather than starting from scratch: streamline your donation experience, segment and personalize your outreach, tell specific impact stories, add recurring and matching options, and track results so you can double down on what works. Small, focused tweaks often raise ROI faster than new campaigns. You work
- [Donation Page Optimization: 10 Ways to Grow Online Donations](https://www.elevationweb.org/blog/10-ways-to-improve-online-donation-for-your-supporters/): To grow online donations, optimize the giving experience: keep your donation form short and mobile-friendly, reduce the number of fields and clicks, offer suggested amounts and recurring giving, build trust with security cues and impact context, and follow up with prompt thanks. Small frictions cost gifts, so every step removed lifts completion. Donor relationships are
- [A Guide to AI for Nonprofits](https://www.elevationweb.org/blog/a-guide-to-ai-for-nonprofits/): AI for nonprofits means using tools like large language models to draft content, summarize information, analyze data, and handle routine tasks so small teams can do more with limited resources. Used well, AI assists staff rather than replacing them, freeing time for relationship-building and strategy while requiring human review for accuracy, privacy, and tone. Nonprofits
- [Why Website Maintenance Matters for Nonprofits](https://www.elevationweb.org/blog/website-maintenance-nonprofits/): Investing in a stunning, functional website is a foundational step for any nonprofit.
- [How AI Search Is Changing the Way People Find Nonprofits—and What to Do About It](https://www.elevationweb.org/blog/how-ai-search-is-changing-the-way-people-find-nonprofits-and-what-to-do-about-it/): The way people discover nonprofits online is undergoing the biggest shift since Google became a household name. AI-powered search tools such as ChatGPT, Google’s AI Overviews, Perplexity, Claude, and Gemini are replacing the traditional list of blue links with direct, synthesized answers. For mission-driven organizations, this means a new question: when someone asks an AI
- [Nonprofit Website Performance Under Traffic Spikes: Preparing for Viral Moments and Crisis Events](https://www.elevationweb.org/blog/nonprofit-website-traffic-spikes-performance-guide/): When your nonprofit goes viral or responds to a crisis, your website becomes the front door for thousands of new supporters. Here's how to make sure it doesn't crash when you need it most.
- [8 Awesome Nonprofit CRM Options for Your Organization [Updated 2026]](https://www.elevationweb.org/blog/6-awesome-nonprofit-crm-options/): A nonprofit CRM is the system of record for your donors, members, and volunteers — tracking relationships, gifts, and communications in one place. The right CRM fits your size, budget, and existing tools. Below are CRM options worth considering. Your organization should be using a CRM, or Customer Relationship Manager, to simplify some of the
- [SEO vs. GEO: What Nonprofits Need to Know in 2025](https://www.elevationweb.org/blog/seo-geo-nonprofits-2025/): For years, search engine optimization (SEO) has been the key to digital visibility. Nonprofits have worked hard to rank on Google, knowing that a top spot could mean more donations, volunteers, and awareness. But the way people find information is changing. The rise of artificial intelligence has introduced a new player to the field: Generative
- [How to Blend SEO and GEO for Maximum Visibility](https://www.elevationweb.org/blog/blend-seo-geo-visibility/): SEO and GEO work best together: SEO earns rankings in traditional search results, while GEO (Generative Engine Optimization) shapes how AI assistants like ChatGPT, Gemini, and Google’s AI Overviews describe and cite your nonprofit. Blending them means publishing clear, factual, well-structured content that both crawlers and language models can quote with confidence. The digital world
- [Top Grant Tools & Websites Every Nonprofit in 2025 Should Use](https://www.elevationweb.org/blog/grant-tools-websites-nonprofit-2025/): Grant tools and websites help nonprofits find funding opportunities, manage deadlines, and write stronger applications by replacing manual research with organized, searchable databases and workflow software. The most useful platforms combine funder discovery, application tracking, and reporting so development teams spend less time searching and more time on high-quality proposals. Securing grant funding is a
- [How SEO Enhances the Impact of Your Google Ad Grant](https://www.elevationweb.org/blog/google-ad-grant-seo/): Running Google Ads is a game-changer for nonprofits. But here’s the catch—your ads are only as effective as the landing pages they’re connected to.
- [Google Ad Grant Success Stories: Real Results from Nonprofits Like Yours](https://www.elevationweb.org/blog/google-ad-grant-success-stories-nonprofits/): This post shares real Google Ad Grant success stories from nonprofits that partnered with Elevation.
- [How Educational Nonprofits Can Maximize the Google Ad Grant](https://www.elevationweb.org/blog/educational-nonprofits-google-ad-grant/): For educational nonprofits, reaching the right audience is critical to fulfilling their mission. However, with limited budgets, it can be challenging to establish a strong digital footprint.
- [Beyond the PDF: How Nonprofits Are Using Microsites to Bring Annual Reports to Life](https://www.elevationweb.org/blog/nonprofits-microsites-annual-reports/): Is your organization is ready to elevate its annual report? See why microsites are a game-changer and how you can get started.
- [Using Data and Impact Stories Together to Inspire Action](https://www.elevationweb.org/blog/data-impact-stories/): In the world of nonprofit communications, there is a constant tension between the head and the heart. On one side, you have the “numbers people”: board members, grant funders, and CFOs who want to see efficiency ratios, growth charts, and measurable outcomes. On the other side, you have the storytellers: marketers and fundraisers who know
- [How Page Speed Impacts Donations (and How to Fix It)](https://www.elevationweb.org/blog/page-speed-donations/): A one-second delay in page load time can result in a 7% reduction in conversions. For a nonprofit, that percentage represents donations and support for your mission that never arrive. When a potential donor lands on your website, they are often acting on a moment of inspiration or urgency. They want to help now. If
- [Faith in Digital: How Churches and Ministries Can Use the Google Ad Grant to Grow Their Communities](https://www.elevationweb.org/blog/churches-ministries-google-ad-grant/): The Google Ad Grant gives eligible nonprofits, including churches and ministries, up to $10,000 per month in free Google Search advertising. Churches can use it to reach people searching for a faith community, service times, events, or support, driving more visits to their website and growing their congregation online. For many churches, community begins within
- [The Best Google Ad Grant Management Agencies for Nonprofits in 2025](https://www.elevationweb.org/blog/google-ad-grant-management-agencies/): Effectively managing a Google Ad Grant can transform how your nonprofit grows its reach and impact.
- [Growth Marketing for Nonprofits: Building a Full Marketing Strategy That Compounds](https://www.elevationweb.org/blog/growth-marketing-for-nonprofits-building-a-full-marketing-strategy-that-compounds/): Growth marketing for nonprofits is a continuous, data-informed approach that connects fundraising, communications, and digital channels into one system rather than treating each as a standalone campaign. By testing, measuring, and reinvesting in what works, your reach, donor base, and revenue build on each other over time instead of resetting with every appeal. If you
- [Volunteer Opportunities: 10 Places to Find (And Post) Them](https://www.elevationweb.org/blog/volunteer-opportunities/): The fastest way to find volunteers is to post your opportunity where people already look: national platforms like VolunteerMatch, Idealist, and JustServe, plus local channels like community boards, schools, and faith groups. Looking for volunteer opportunities but clueless about where to begin? Overwhelmed by the amount of options available? Want to make sure you find
- [The Power of Hashtags on Social Media](https://www.elevationweb.org/blog/the-power-of-hashtags-on-social-media/): Hashtags help your nonprofit's posts get discovered by people who do not already follow you — turning a post into something searchable and joinable. The trick is a small set of relevant, specific tags (not a wall of them), mixing branded, cause, and community hashtags across platforms like Instagram, LinkedIn, TikTok, and X. Social media
- [20 Effective Nonprofit Mission Statement Examples](https://www.elevationweb.org/blog/20-effective-nonprofit-mission-statements/): A nonprofit mission statement is a clear, present-tense declaration of what your organization does, who it serves, and why it exists. The best ones are short enough to remember and specific enough to guide real decisions. Below are 20 effective nonprofit mission statements, plus the qualities that make them work. Learn How to Write a
- [Subscription Giving vs One-Time Donations: Which Strategy Works Better for Your Nonprofit?](https://www.elevationweb.org/blog/subscription-giving-vs-one-time-donations-nonprofits/): Should your nonprofit prioritize subscription giving or one-time donations? We break down the benefits, technology needs, and donor psychology behind each model—and show how a hybrid approach can deliver the best of both worlds.
- [How to Audit Your Nonprofit Website for Accessibility Success](https://www.elevationweb.org/blog/audit-nonprofit-website-accessibility/): A great nonprofit website RFP gives agencies what they need to write an accurate proposal: your goals, audiences, must-have features, timeline, and a budget range. The clearer your RFP, the better and more comparable the proposals you get back. (Ready to send one? Submit your RFP to Elevation.) If you’re a nonprofit needing professional services,
- [From FAQ to Fundraising: How to Build a Chat Agent that Works for Your Nonprofit](https://www.elevationweb.org/blog/build-chat-agent-nonprofit/): A nonprofit chat agent is a conversational AI tool on your website that answers visitor questions, guides supporters to resources, and prompts donations around the clock. Build one by defining its goals, feeding it your FAQs and program details, choosing a platform that fits your budget, and setting clear handoffs to a human for complex
- [How Performance Max Enhances Your $10K Ad Grant](https://www.elevationweb.org/blog/performance-max-ad-grant/): Performance Max enhances the Google Ad Grant by using Google's automation to spend a nonprofit's monthly grant budget across Search, Display, YouTube, Maps, and more from a single campaign. It expands reach beyond traditional search-only campaigns and helps organizations use more of their grant while pointing to clear conversion goals. The Google Ad Grant offers
- [How Much Does Website Maintenance Cost for Nonprofits?](https://www.elevationweb.org/blog/website-maintenance-cost-nonprofits/): For nonprofits, a website isn't just a digital storefront—it’s the heart of your mission online.
- [Top 5 Website Maintenance Mistakes Nonprofits Make](https://www.elevationweb.org/blog/5-website-maintenance-mistakes/): Maintaining a website might seem straightforward at first glance, especially when things appear to run smoothly on the surface.
- [DIY vs. Professional Website Support: What’s Right for Your Nonprofit?](https://www.elevationweb.org/blog/diy-professional-website-support-nonprofit/): This guide will help you weigh the pros and cons of in-house and professional website support.
- [Signs Your Nonprofit Website Needs Support (And What to Do About It)](https://www.elevationweb.org/blog/nonprofit-website-support/): Website issues don’t just look bad—they actively harm your organization’s ability to inspire support and drive donations.
- [Top Google Ad Grant Courses to Help You Succeed in 2026](https://www.elevationweb.org/blog/google-ad-grant-courses/): Whether you’re just getting started or looking to refine your skills, choosing the right training can put you on the path to success.
- [10 Essential Website Support and Maintenance Services Every Nonprofit Needs](https://www.elevationweb.org/blog/10-essential-website-support-and-maintenance-services-every-nonprofit-needs/): Essential nonprofit website maintenance services include software and plugin updates, security monitoring, regular backups, performance optimization, uptime monitoring, broken-link and form checks, content updates, accessibility fixes, SEO upkeep, and analytics review. Together these keep your site secure, fast, and trustworthy so it can reliably convert visitors into donors and volunteers. Keep Your Nonprofit’s Website Secure
- [SEO for Nonprofits: How to Get More Organic Traffic](https://www.elevationweb.org/blog/seo-for-nonprofits-how-to-get-more-organic-traffic/): If you're running a nonprofit, you know how important it is to get your message in front of the right people. Whether you’re seeking donors, volunteers, or community support, increasing your online visibility is crucial.
- [AI Chatbots for Nonprofits: Improving Donor and Volunteer Engagement](https://www.elevationweb.org/blog/ai-chatbots-for-nonprofits-improving-donor-and-volunteer-engagement/): AI chatbots are automated assistants on your website that answer common questions, guide donors through giving, and help volunteers find opportunities, around the clock. For nonprofits with limited staff, they reduce repetitive workload and keep supporters engaged instantly, while complex or sensitive conversations still route to a real person. How Nonprofits Can Use AI to
- [Top 9 Nonprofit Web Design Agencies](https://www.elevationweb.org/blog/top-9-nonprofit-web-design-agencies/): The best nonprofit web design agencies specialize in mission-driven organizations: they understand donation flows, accessibility, and nonprofit constraints, and they design for measurable outcomes, not just good looks. Here is how to choose the right fit (and yes, Elevation is one of them). Need to Build a Website? Here are 9 Top Picks for Impact-Driven
- [A Comparison of Premium vs. Free Website Templates For Nonprofits](https://www.elevationweb.org/blog/a-comparison-of-premium-vs-free-website-templates-for-nonprofits/): Free nonprofit website templates get you online fast at no cost, but premium templates (and custom builds) offer better design, support, and flexibility. The right choice depends on your budget, timeline, and how much you need the site to do. A Comprehensive Guide to Website Templates for Nonprofits When it comes to building a professional
- [Best Association Websites for Inspiration in 2025](https://www.elevationweb.org/blog/best-association-websites-for-inspiration-in-2025/): An association’s website is more than just a digital address. It’s a powerful tool for advancing your mission, strengthening member relationships, and showcasing your impact. At Elevation, we’ve spent over 20 years helping associations build and enhance their digital presence. Through tailored solutions and a deep understanding of the nonprofit and association landscape, we’ve supported
- [10 Nonprofit Website Templates You Can Use Today](https://www.elevationweb.org/blog/10-nonprofit-website-templates-you-can-use-today/): Nonprofit website templates give you a professional starting point: pre-built layouts for donations, programs, events, and impact stories, no designing from scratch required. They are a fast, affordable way to launch, while a custom build offers more flexibility as you grow. Find the Right Nonprofit Website Template to Drive Engagement and Donations to Your Nonprofit
- [Website Builder for Nonprofit Orgs: Which Platform is Right for You?](https://www.elevationweb.org/blog/website-builder-for-nonprofit-orgs-which-platform-is-right-for-you/): The right website builder for a nonprofit depends on your team's technical comfort, budget, and growth plans. WordPress offers the most flexibility and ownership for organizations that expect to scale, while hosted builders trade some control for ease of use. The best choice is the one your team can maintain, keep secure, and extend as
- [Social Media Tips for Nonprofits: Engage Your Audience](https://www.elevationweb.org/blog/social-media-tips-for-nonprofits-engage-your-audience/): Effective nonprofit social media is built on strategy, not just frequent posting. Lead with a clear goal, tell authentic stories about the people you serve, post consistently on the few platforms where your supporters actually are, use video and images, and always invite a specific action so followers move from watching to giving or volunteering.
- [Branding for Nonprofits: How to Create Your Unique Brand Identity](https://www.elevationweb.org/blog/branding-for-nonprofits-how-to-create-your-unique-brand-identity/): Nonprofit branding is the process of defining and consistently expressing who your organization is: your mission, values, voice, and visual identity. It goes well beyond a logo to shape how supporters perceive and connect with your cause. A strong, consistent brand builds trust, recognition, and deeper donor engagement. Why Your Nonprofit Brand Matters and How
- [Grant Writing Tips for Nonprofits: Your Definitive Guide](https://www.elevationweb.org/blog/grant-writing-tips-for-nonprofits-your-definitive-guide/): Strong grant writing for nonprofits starts with researching funders whose priorities match your mission, then telling a clear, evidence-backed story of the problem, your solution, and measurable outcomes. Follow each funder's guidelines exactly, present a realistic budget, and show the capacity to deliver, because reviewers fund credible, well-aligned plans rather than the most urgent need.
- [Build a User-Friendly Donation Page: A Guide for Nonprofits](https://www.elevationweb.org/blog/build-a-user-friendly-donation-page-a-guide-for-nonprofits/): A user-friendly donation page makes giving fast, clear, and trustworthy: a focused layout, minimal form fields, suggested amounts, mobile-first design, and a secure, reassuring checkout. Reducing friction and distraction keeps motivated donors moving from intent to completed gift, which directly lowers abandonment and increases donations. Attract More Donors With a Seamless Donation Page Experience Picture
- [9 Nonprofit Web Design Trends to Watch in 2026](https://www.elevationweb.org/blog/9-nonprofit-web-design-trends-to-watch-in-2025/): Nonprofit web design in 2026 is about accessibility, speed, authentic storytelling, and being found by AI — not flashy effects. The trends worth following make sites easier to use and easier to discover, while keeping donations front and center. As technology evolves, web design trends shift, reshaping how organizations connect with their audiences. For nonprofits,
- [Storytelling For Change: Boost Your NonProfit's Impact](https://www.elevationweb.org/blog/storytelling-for-change-boost-your-nonprofits-impact/): Nonprofit storytelling is the practice of communicating your mission through real, human narratives, a specific person, moment, or change, rather than statistics alone. Because stories build emotional connection and are remembered far better than facts, they are one of the most effective tools for inspiring donations, recruiting volunteers, and raising awareness. Leverage Storytelling for Fundraising,
- [Measuring and Communicating Nonprofit Impact](https://www.elevationweb.org/blog/measuring-and-communicating-nonprofit-impact/): Introduction Being able to demonstrate effect is not just advantageous, but crucial for charity organizations. Transparency and evidence that their contributions are having an impact are becoming more and more in demand from donors, stakeholders, and the community. Your organization can secure long-term sustainability, build stronger relationships with supporters, and draw in new donations by
- [How to Write a Rockstar RFP Template for Your Nonprofit Website Design Project](https://www.elevationweb.org/blog/how-to-write-a-great-rfp-for-your-nonprofit-website/): A great nonprofit website RFP gives agencies what they need to write an accurate proposal: your goals, audiences, must-have features, timeline, and a budget range. The clearer your RFP, the better and more comparable the proposals you get back. (Ready to send one? Submit your RFP to Elevation.) If you’re a nonprofit needing professional services,
- [Writing for the Public Good: Interview with Elevation](https://www.elevationweb.org/blog/meeting-elevation/): Writing for the public good means creating clear, purposeful work that serves a community's interest, whether through articles, websites, video, or campaigns. For nonprofits, strong UX and content writing make a website's purpose obvious and its information easy to act on, turning visitors into engaged supporters. Editor's Note: Sloane Kipp interviewed Elevation as part of
- [Is There a Place for AI in UX Design?](https://www.elevationweb.org/blog/is-there-a-place-for-ai-in-ux-design/): Yes, AI has a growing role in UX design as a tool that speeds up research, generates options, and analyzes user behavior, while human designers remain essential for empathy, context, and judgment. The strongest approach uses AI to handle repetitive tasks and surface patterns, freeing designers to focus on understanding real users and making thoughtful
- [Why Nonprofits Still Need Blogs, Plus 13 New Ideas for Quality Posts](https://www.elevationweb.org/blog/why-nonprofit-blogs-arent-pase-plus-13-new-ideas-for-quality-posts/): Nonprofit blogs are far from outdated - they remain one of the most effective ways to improve search visibility, share impact stories, and give supporters a reason to return. A consistent, useful blog builds authority with both readers and search engines, supports your fundraising and email efforts, and creates content you can reuse across channels.
- [Inclusivity as a Design Imperative: Elevating UX Practices for All Users](https://www.elevationweb.org/blog/inclusivity-as-a-design-imperative-elevating-ux-practices-for-all-users/): Inclusive design is a UX approach that makes digital products usable for the widest possible range of people, regardless of ability, age, language, or context. By prioritizing accessibility and diversity from the start, it removes barriers, improves usability for everyone, and ensures no audience is unintentionally excluded. Inclusive design is no longer just a noble
- [Top 13 Nonprofit Online Donation Forms](https://www.elevationweb.org/blog/top-13-nonprofit-online-donation-forms/): There is a general consensus that nonprofits tend to lag when it comes to creating optimized, user-friendly, cyber-secure, and transparent donation forms. And rightfully so. Nonprofits tend to push donor experience to the back-burner without realizing how optimizing their online donation form could positively impact their fundraising goals. In 2013 alone, online giving grew 13.5%.
- [4 Common SEO Questions from Nonprofits](https://www.elevationweb.org/blog/4-common-seo-questions-from-nonprofits/): SEO for nonprofits is the practice of improving your website so search engines and AI assistants can find, understand, and recommend your content to people searching for related causes or services. The fundamentals are relevant keywords, helpful content, a fast and well-structured site, and credible links, which together help the right supporters discover your mission.
- [6 Tips to Optimize Your Nonprofit's CTA and Improve Conversions](https://www.elevationweb.org/blog/6-tips-to-optimize-your-nonprofits-cta-to-improve-conversions/): A call to action (CTA) is the prompt that tells website visitors what to do next, such as donate, sign up, or volunteer. To improve conversions, nonprofits should make CTAs clear and action-oriented, visually prominent, focused on a single next step, benefit-driven, and easy to act on, especially on mobile. A strong CTA turns interest
- [3 Great Nonprofit Calls-To-Action, and How They Could Improve](https://www.elevationweb.org/blog/top-3-nonprofit-call-to-actions-and-how-they-could-improve/): A strong nonprofit call to action is clear, specific, and action-oriented, telling visitors exactly what to do and why it matters. The best CTAs use direct verbs, create a sense of purpose or urgency, stand out visually, and reduce friction, so "Help feed a family today" outperforms a vague "Learn more." You may have read
- [4 Ways to Optimize Your Nonprofit Website for Year-End Fundraising](https://www.elevationweb.org/blog/4-ways-to-optimize-your-nonprofit-website-for-year-end-fundraising/): To optimize a nonprofit website for year-end fundraising, set up a reliable payment processor, streamline and prominently feature the donation page, add clear year-end calls to action and matching or urgency messaging, and ensure the site is fast and mobile-friendly. These steps reduce friction during the busiest giving season. Around this time of year, nonprofits
- [5 Engaging Blog Post Ideas for your Nonprofit](https://www.elevationweb.org/blog/blog-post-ideas-nonprofit/): Engaging nonprofit blog ideas include impact stories from the people you serve, behind-the-scenes looks at your work, answers to common supporter questions, volunteer and donor spotlights, and practical resources tied to your mission. The strongest topics combine genuine value for readers with a clear connection to your cause, giving people reasons to engage and share.
- [12 Nonprofit Videos that Spark Inspiration and Action](https://www.elevationweb.org/blog/12-nonprofit-videos-that-spark-inspiration-and-action/): The best nonprofit videos make one person's story stand for the whole mission, keep it short, and end with a clear ask. Whether it is a 30-second social clip or a two-minute appeal, what moves people is emotion plus a specific action to take. It is a known fact that the combination of pictures, music,
- [3 Tips for Donation Button Success](https://www.elevationweb.org/blog/3-tips-for-donation-button-success/): A successful donation button is easy to find, visually distinct, and clearly worded. It should stand out from the rest of the page, appear prominently in your navigation and on key pages, and use action-oriented language like "Donate." Getting the design, placement, and wording right helps turn more website visitors into donors. Your nonprofit’s website
- [35 Marketing Blogs your Nonprofit Should Start Reading Today](https://www.elevationweb.org/blog/36-marketing-blogs-your-nonprofit-should-start-reading-today/): The most useful nonprofit marketing blogs cover fundraising, social media, technology, and overall strategy, giving teams a steady stream of practical tips and fresh ideas. Following a focused handful, rather than trying to read everything, keeps you current on trends and best practices without overwhelming your schedule. Professional development and lifelong learning are fundamental components
- [4 Tips for Using LinkedIn at Your Nonprofit](https://www.elevationweb.org/blog/4-tips-for-using-linkedin-at-your-nonprofit/): LinkedIn helps nonprofits reach professionals, corporate partners, board prospects, and skilled volunteers that other platforms miss. The keys are a complete, branded organization page, consistent and useful posts, active engagement from staff and supporters, and content that highlights impact and expertise - positioning your nonprofit as a credible voice in its field. With Facebook and
- [4 Effective Ways to Use Nonprofit Infographics](https://www.elevationweb.org/blog/4-effective-ways-to-use-nonprofit-infographics/): Nonprofits can use infographics to make complex data clear, tell impact stories visually, support fundraising appeals, and create shareable social content. By turning statistics and outcomes into simple, well-designed visuals, infographics help supporters quickly understand your work and are more likely to be remembered and shared than text alone. Yes, we all know that infographics
- [4 Reasons Visitors To Your Website Don’t Donate](https://www.elevationweb.org/blog/website-visitors-not-donating/): Visitors often fail to donate because of friction and unclear motivation: a confusing or hard-to-find donate path, weak or missing emotional appeal, a complicated donation form, and a poor mobile experience. Since only a small share of visitors typically give, nonprofits raise more by removing these obstacles and making the case to give clear and
- [5 Secrets to Silent Auction Success](https://www.elevationweb.org/blog/5-secrets-to-silent-auction-success/): A successful silent auction pairs desirable items with a smooth bidding experience and strong promotion. The essentials are securing appealing, well-described items, setting smart starting bids and increments, promoting the auction before and during the event, and making bidding easy - increasingly through mobile bidding - so guests stay engaged and competition drives totals up.
- [How To Increase Online Donations Using Donor Psychology](https://www.elevationweb.org/blog/increase-online-donations-psychology/): Donor psychology is the set of emotional and cognitive factors that drive someone to give, including empathy, urgency, social proof, and the desire to see real impact. Nonprofits raise more online by applying these principles: telling specific human stories, showing tangible impact, using suggested amounts, and removing friction from the giving experience. It's about time
- [6 Top-Notch Product Fundraising Ideas](https://www.elevationweb.org/blog/6-top-notch-product-fundraising-ideas/): Product fundraising is a model where a nonprofit sells items, such as food, apparel, or seasonal goods, and uses the proceeds to support its mission. Beyond raising money, it builds awareness, recruits new donors, and deepens existing relationships. Effective product fundraisers pair appealing products with online ordering so supporters can easily buy and share. Product
- [SEO for Nonprofits: Beginner's Guide (Free Download)](https://www.elevationweb.org/blog/seo-for-nonprofits-beginners-guide/): SEO (search engine optimization) is the practice of improving your website and content so it ranks higher in search results and attracts more visitors. For nonprofits, good SEO helps donors, volunteers, and the people you serve find you. It comes down to relevant keywords, helpful content, sound technical health, and credible links, built up steadily
- [PayPal Donate Button: The Fast and Easy Way to Receive Online Donations](https://www.elevationweb.org/blog/paypal-donate-button/): It is an undeniable trend that as technology continues to advance, traditional payment methods are becoming increasingly out-of-date. This means that now, more than ever, your nonprofit is depending on easy-to-use online donation methods. It is crucial that your website display links to donate money by using clear and and attention-grabbing tools. One of the
- [70 #NPTech Twitter Accounts You Should Be Following [Updated]](https://www.elevationweb.org/blog/70-twitter-accounts-you-should-be-following/): Following the right nonprofit-technology and fundraising voices on social media keeps your team current on tools, trends, and best practices in the sector. The goal is a focused feed of experts, organizations, and communities who share practical, relevant insight - not just adding accounts, but curating sources that genuinely inform your work. There’s no doubt
- [Donation Usability: 6 Ways to Improve User Experience [INFOGRAPHIC]](https://www.elevationweb.org/blog/donation-usability-6-ways-to-improve-user-experience/): As a nonprofit, your focus should not only be on directing possible donors to your donation page but also providing them with a clear, simple, and exciting donating experience. Your goal as an organization is to have all those who have reached your donation page follow through and complete the action, right? After all, your
- [8 Ways Your Nonprofit Can Use Live-Streaming Video for Better Storytelling](https://www.elevationweb.org/blog/8-ways-your-nonprofit-can-use-live-streaming-video/): Live-streaming video helps nonprofits tell their story in real time and build authentic connection: live interviews, event coverage, behind-the-scenes tours, Q&As, fundraising appeals, and supporter shout-outs. Broadcasting live on social platforms increases transparency and reach and lets supporters engage directly with your mission as it happens. Live-streaming video on Facebook, Instagram, Periscope, etc., is all
- [4 Components Of A Great Fundraising Offer](https://www.elevationweb.org/blog/great-fundraising-offer/): A great fundraising offer clearly tells donors what their gift will do, why it matters now, and what specific impact it creates, usually combining an emotional connection with a concrete, tangible outcome. Strong offers make giving feel meaningful and urgent by showing the donor exactly how they become the hero of a real story. How
- [What's Included in a Nonprofit Website Header? 15 Elements You Might (Or Maybe Should) Have](https://www.elevationweb.org/blog/15-nonprofit-website-header-elements/): Your nonprofit website header is prime real estate — it should make your mission clear, route visitors to what they need (donate, programs, about, contact), and stay simple. Below are the header elements worth considering, and which ones actually matter. (See our web design & development work.) What’s the first thing you see when you
- [How to Fund Your Nonprofit Website](https://www.elevationweb.org/blog/fund-nonprofit-website/): This post was updated from a previous post from June 2016. Today, people instinctively turn to the web to gather information about almost anything, whether they are getting the latest world news, seeking advice, or simply looking for an address. The web is where it's at, making your nonprofit’s website a crucial element for your
- [How Good Design Leads to More Donations](https://www.elevationweb.org/blog/good-design-leads-to-more-donations/): Good design increases donations by building trust, guiding attention, and removing friction from the path to giving. A clear, professional, mobile-friendly site reassures visitors, makes your impact easy to grasp, and leads them smoothly to a simple donation flow - so more of the people who want to give actually complete the gift. As today’s
- [3 Inexpensive Ways to Boost Your Nonprofit's Visibility](https://www.elevationweb.org/blog/3-inexpensive-ways-to-boost-your-nonprofits-visibility/): You do not need a big budget to grow your nonprofit’s visibility. The highest-ROI moves are usually free or cheap: show up in search (SEO and now GEO — being found in AI answers), claim free tools like the $10,000/month Google Ad Grant, and turn existing supporters into amplifiers. Visibility and public awareness are important
- [How to Use Social Media to Promote Your Fundraiser](https://www.elevationweb.org/blog/using-social-media-to-promote-your-fundraising-event/): To promote a fundraising event on social media, create an event page, post consistently in the lead-up, use eye-catching visuals and clear calls to action, leverage event-specific hashtags, and recruit supporters to share. Used well, social media boosts attendance and donations by spreading the word far beyond your existing audience. Whether it’s your yearly gala
- [The Perfect Pair: #GivingTuesday and Year-End Fundraising](https://www.elevationweb.org/blog/the-perfect-pair-giving-tuesday-and-year-end-fundraising/): The establishment of #GivingTuesday in 2012 altered the traditional end-of-year donation landscape for nonprofits. We know that charitable giving has been on the up and up for some time now but #GivingTuesday totally changed the digital fundraising game.Yes, year-end fundraising is basically clockwork for any seasoned nonprofit development director. You could probably run this campaign
- [How to Build the Absolute Best Online Donation Form](https://www.elevationweb.org/blog/how-to-build-the-absolute-best-online-donation-form/): The best online donation forms are short, fast, and mobile-friendly, with suggested giving amounts, a clear recurring-gift option, minimal required fields, and secure, trusted payment processing. Removing friction and distractions at the moment of giving, while reassuring donors their gift is safe and impactful, is what lifts completed donations. You work so hard to find
- [8 Tips for Attracting Millennial Donors](https://www.elevationweb.org/blog/8-tips-for-attracting-millennial-donors/): Attracting millennial donors means meeting a younger generation of supporters who value transparency, authenticity, and impact. Nonprofits can reach them by communicating clear results, offering easy mobile and digital giving, telling genuine stories, engaging on social media, and creating ways to get involved beyond donating. Millennials give generously when they trust and connect with a
- [How to Design an Amazing Donation Receipt](https://www.elevationweb.org/blog/how-to-design-an-amazing-donation-receipt/): A great donation receipt confirms the gift, thanks the donor warmly, and includes the details needed for tax records - the organization's name, the donation amount and date, and a statement about goods or services received. The best receipts go beyond compliance to reinforce the donor's impact and strengthen the relationship for future giving. Donation
- [How to Love your Donors on Valentine’s Day (and Every Day)](https://www.elevationweb.org/blog/how-to-love-your-donors-on-valentines-day-and-every-day/): Showing donors love means treating them as valued people, not just funding sources, through genuine, consistent appreciation. Valentine's Day is a natural prompt, with thank-you emails, handwritten notes, and impact updates, but the real impact comes from year-round stewardship that makes donors feel seen and appreciated without an attached ask. We tend to forget that
- [5 Versatile Fundraising Ideas Your Organization Hasn’t Tried](https://www.elevationweb.org/blog/5-versatile-fundraising-ideas-your-organization-hasnt-tried/): Versatile fundraising ideas work across many kinds of nonprofits and are easy to adapt: selling products or merchandise, running a crowdfunding campaign, hosting peer-to-peer fundraising, organizing events, and offering recurring giving. These flexible approaches let almost any organization diversify revenue and engage supporters in new ways. Nonprofits are always on the hunt for the next
- [Top 10 Nonprofit Email Marketing Tools](https://www.elevationweb.org/blog/nonprofit-email-marketing-tools/): Nonprofit email marketing tools help organizations design, send, segment, and measure email campaigns, often with features tailored to fundraising like donation tracking and supporter segmentation. The right tool fits your list size, budget, and team skills, and integrates with your donor or CRM data so your outreach stays personal and informed. Your nonprofit just built
- [How Often Should Your Nonprofit Communicate with Supporters?](https://www.elevationweb.org/blog/how-often-should-your-nonprofit-communicate-with-supporters/): How often a nonprofit should communicate with supporters depends on the channel and audience, but consistency matters more than a fixed number. A predictable rhythm, with relevant, value-driven messages segmented by interest and giving history, keeps supporters engaged without overwhelming them, while silence or constant asks both erode the relationship. Knowing when the right time
- [6 Effective Ways to Use Donor Data for Email Segmentation](https://www.elevationweb.org/blog/6-effective-ways-to-use-donor-data-for-email-segmentation/): Email segmentation is the practice of dividing your email list into smaller groups based on donor data, then sending each group more relevant messages. Nonprofits can segment by giving history, donation amount, engagement level, location, interests, and donor lifecycle stage, which improves open rates, click-throughs, and donations compared with sending one mass email. When you
- [The Power of SEM for Your Nonprofit](https://www.elevationweb.org/blog/the-power-of-sem-for-your-nonprofit/): Search engine marketing (SEM) is paid advertising where your nonprofit bids on keywords so your ad appears when people search related terms, paying only when someone clicks. It puts your cause directly in front of people already looking for help or ways to give, and for many nonprofits it is amplified by the Google Ad
- [5 Email Strategies for Promoting Your Next Nonprofit Event](https://www.elevationweb.org/blog/5-email-strategies-for-promoting-your-next-nonprofit-event/): Promoting a nonprofit event by email works best as a sequence rather than a single blast: a save-the-date, a detailed invitation, reminders as the date nears, and a follow-up afterward. Each email should make the value clear, keep registration one click away, and use segmentation and timing so the right people get the right message
- [Breakdown: 4 Inclusive Marketing Videos to Inspire Your Next Campaign](https://www.elevationweb.org/blog/breakdown-4-inclusive-nonprofit-videos-to-inspire-your-next-campaign/): Inclusive nonprofit videos represent diverse communities authentically, center the voices of the people served rather than speaking for them, and use accessible features like captions and clear narration. Done well, they build trust and broaden your reach by showing that your organization sees and respects the full range of people it serves. Our country is
- [How to Engage With Your Community Online: 5 Questions to Ask](https://www.elevationweb.org/blog/engaging-with-your-online-community-the-essential-qa-guide/): Engaging your online community means building genuine connection with supporters beyond simply asking for donations. To do it well, nonprofits should know who their audience is, share authentic and consistent content, respond and interact rather than only broadcast, make it easy to get involved, and measure what resonates so they can keep improving. On its
- [Anatomy of a Google Ad](https://www.elevationweb.org/blog/anatomy-of-a-google-ad/): A Google Search ad is built from a few key parts: headlines that grab attention, a display URL, and description lines that make the case and prompt a click. Strong ads use power words, emotional appeal, and clear calls to action, all matched to what the searcher wants. For nonprofits, this craft is what turns
- [5 Email Storytelling Tips to Inspire Donors to Give](https://www.elevationweb.org/blog/5-email-storytelling-tips-to-inspire-donors-to-give/): Email storytelling inspires donors by putting a real person and a specific moment at the center of your message, then connecting the reader's gift to a clear outcome. The most effective fundraising emails open with a hook, keep the story focused and human, make the ask obvious, and show donors the change they make possible.
- [5 Strategies to Increase Volunteer Engagement with Email Marketing [Guest Post]](https://www.elevationweb.org/blog/5-strategies-to-increase-volunteer-engagement-with-email-marketing/): Email marketing increases volunteer engagement by making volunteers feel valued and informed: personalized thank-yous, clear opportunities, regular impact updates, segmented messages, and easy ways to get involved. Consistent, appreciative communication keeps volunteers connected, motivated, and more likely to keep showing up and to give. From managing administrative tasks and delivering services to spreading the word
- [The Importance of Headings and Subheadings on Content Pages](https://www.elevationweb.org/blog/the-importance-of-headings-and-subheadings-on-content-pages/): Headings and subheadings do double duty: they make your content scannable for readers and structured for search engines and AI. Used well — one H1, logical H2s and H3s, descriptive wording — they improve both readability and discoverability. We have approximately 15 seconds to capture our audience’s attention. There go three seconds! How do we
- [Revamping Your Fundraising Strategy: 4 Helpful Ideas [Guest Post]](https://www.elevationweb.org/blog/guest-post-revamping-your-fundraising-strategy-4-helpful-ideas/): Revamping your fundraising strategy means reviewing what is and is not working, diversifying revenue beyond a single channel, strengthening donor relationships and retention, and using data to focus effort where it pays off. Refreshing your approach periodically keeps fundraising resilient and helps you grow support without relying on any one source. Fundraising: the air that
- [The Nonprofit Guide to UTM Parameters and Campaign Tracking](https://www.elevationweb.org/blog/the-nonprofit-guide-to-utm-parameters-and-campaign-tracking/): UTM parameters are short tags added to a link's URL that tell your analytics which campaign, source, and medium sent each visitor. For nonprofits, they reveal exactly which emails, social posts, and ads drive traffic and donations, so you can see what works, stop guessing, and invest your limited time and budget where it pays
- [6 Nonprofit Storytelling Tips to Multiply the Impact of Your Charitable Marketing Strategy](https://www.elevationweb.org/blog/6-nonprofit-storytelling-tips-that-will-multiply-the-impact-of-your-charitable-marketing-strategy/): Nonprofit storytelling multiplies impact by making a mission tangible and emotional through real, specific stories of the people and communities served. Centering a relatable protagonist, showing clear change, using vivid detail, and tying each story to a concrete action turns abstract causes into reasons donors choose to give. Why are stories so powerful? Humans have
- [5 Online Fundraising Obstacles and How to Avoid Them](https://www.elevationweb.org/blog/5-online-fundraising-obstacles-and-how-to-avoid-them/): Most online fundraising falls short for predictable reasons: a clunky donation page, no recurring option, weak follow-up, an untold impact story, or a site that's slow on mobile. Fix these obstacles and giving goes up. New challenges arise as technological advancements have changed how nonprofits collect donations. For instance, nonprofits needed to adjust their strategies
- [12 Lessons from the Organizations Leading Nonprofit Marketing Strategy](https://www.elevationweb.org/blog/12-organizations-leading-nonprofit-marketing-strategy/): Nonprofits with standout marketing tend to share a few habits: a clear and consistent brand, strong storytelling that centers the people they serve, integrated channels that reinforce one message, and a willingness to measure and improve. Studying these leaders shows that disciplined fundamentals, not big budgets, drive marketing that builds awareness and support. Who is
- [Planning The Right Fundraising Campaign: 7 Brilliant Tips](https://www.elevationweb.org/blog/planning-the-right-fundraising-campaign-7-brilliant-tips/): A successful fundraising campaign starts with a clear, specific goal and a defined audience, then builds a compelling story, a realistic timeline, and a multi-channel plan to reach supporters. Strong campaigns make the ask easy to act on, show donors their impact, and follow up with gratitude - turning one-time gifts into lasting relationships. Defining
- [How Your Nonprofit Can Survive Double Opt-In (and GDPR)](https://www.elevationweb.org/blog/how-nonprofits-can-survive-double-opt-in-and-gdpr/): Double opt-in asks new subscribers to confirm their email via a follow-up message before being added to your list, and it's central to GDPR-style consent rules. Nonprofits can keep more confirmed signups by setting expectations up front, sending a clear and prompt confirmation email, and making the confirmation step simple, so fewer interested supporters slip
- [4 Powerful Marketing Tips for Fundraising Organizations](https://www.elevationweb.org/blog/4-powerful-marketing-tips-for-fundraising-organizations/): Effective fundraising marketing combines a clear communication plan, consistent multichannel outreach, compelling storytelling, and a strong, easy-to-use website. By coordinating these elements around specific goals, nonprofits raise awareness, build trust, and turn attention into donations rather than letting marketing fall to the back burner. Refining your marketing techniques is key for reaching your nonprofit fundraising
- [What's Their Secret? How to Raise More Through Peer-to-Peer Fundraising](https://www.elevationweb.org/blog/secrets-to-raise-more-through-peer-to-peer-fundraising/): Peer-to-peer fundraising is a model where supporters create their own fundraising pages and raise money from their networks on your behalf. It extends your reach beyond your existing donor base and can raise significantly more than standard online campaigns. Success depends on recruiting motivated fundraisers, equipping them with tools, and keeping them engaged throughout. Peer-to-peer
- [Protecting Your Donors: 3 Data Privacy Priorities for 2021](https://www.elevationweb.org/blog/protecting-your-donors-3-data-privacy-priorities/): Protecting donor data means securing the personal and financial information supporters share with your nonprofit. Core priorities include limiting and securing the data you collect, using trusted, compliant payment and storage systems, and being transparent about how donor information is used. Strong data privacy reduces breach risk and protects the trust your fundraising depends on.
- [3 Reasons Your Facebook Fundraising Is Struggling](https://www.elevationweb.org/blog/3-reasons-your-virtual-fundraising-is-struggling/): Virtual fundraising on Facebook often underperforms for three reasons: nonprofits do not engage supporters directly in-channel, they avoid the platform's built-in fundraising tools, and they fail to integrate Facebook with their broader strategy. Fixing these means being responsive in comments and messages, using native fundraising features, and connecting the channel to your email, website, and
- [3 Ways to Use Technology to Boost Donor Engagement](https://www.elevationweb.org/blog/3-ways-to-use-technology-to-boost-donor-engagement/): Nonprofits can use technology to deepen donor engagement by personalizing communication, simplifying the giving experience, and using data to understand and respond to supporters. Tools like donor CRMs, email automation, and streamlined online giving help create a smooth donor journey that builds stronger, longer-lasting relationships and increases recurring support. The shift to online engagement over
- [How to Do a SWOT Analysis That's Actually Useful to Your Nonprofit](https://www.elevationweb.org/blog/how-to-do-a-swot-analysis-thats-actually-useful-to-your-nonprofit/): A SWOT analysis is a simple planning exercise that maps your nonprofit's Strengths, Weaknesses, Opportunities, and Threats. Done well, it turns a vague “where are we?” conversation into a clear, shared picture you can build a real strategy on. Recent history has showed us how quickly norms can be upended and the waves of change
- [How To Run An Effective Nonprofit Campaign On Facebook](https://www.elevationweb.org/blog/how-to-run-an-effective-nonprofit-campaign-on-facebook/): To run an effective nonprofit Facebook campaign, define one clear goal, know your audience, and pair organic storytelling with targeted paid ads. Use strong visuals and short video, include a specific call to action, and test and measure results so you can refine targeting and messaging. Consistency and clear asks matter more than posting volume.
- [Set the Right Fundraising Goal for Your Capital Campaign](https://www.elevationweb.org/blog/set-the-right-fundraising-goal-for-your-capital-campaign/): Setting the right capital campaign goal isn't just the amount you need, it's a balance of three questions: how much the project actually costs, how much your organization can realistically raise, and how much risk your leadership will accept. The right goal is ambitious enough to fund the project yet grounded in your demonstrated fundraising
- [How Automation Can Clean Your Mailing List for You](https://www.elevationweb.org/blog/how-automation-can-clean-your-mailing-list-for-you/): Email automation keeps your mailing list healthy by routinely removing invalid addresses, spotting inactive subscribers, and re-engaging or pruning them without manual effort. A clean list improves deliverability, protects your sender reputation, and makes your open and click rates reflect people who actually want to hear from you. The golden rule of data science holds
- [Paid Social vs. Paid Search: Which Works Best for My Nonprofit?](https://www.elevationweb.org/blog/paid-social-vs-paid-search-which-works-best-for-my-nonprofit/): Paid search puts your nonprofit in front of people actively searching for related terms, making it strong for capturing existing intent like donations and program inquiries. Paid social targets people by interest and behavior, making it strong for awareness and reaching new audiences. The best choice depends on your goal; many nonprofits use both together.
- [What Nonprofits Need to Know About SEO](https://www.elevationweb.org/blog/what-nonprofits-need-to-know-about-seo/): For nonprofits, SEO is the practice of improving a website so it ranks higher in search results, increasing visibility for the donors, volunteers, and beneficiaries they want to reach. It combines keyword-focused content, technical health, trustworthy information, and links to compete for attention in a crowded online space. Nonprofits achieve their objectives by collaborating with
- [4 Tips for Involving Supporters in Your Virtual Fundraising](https://www.elevationweb.org/blog/4-tips-for-involving-supporters-in-your-virtual-fundraising/): Involving supporters in virtual fundraising means giving them active roles, such as peer-to-peer fundraising, sharing your campaign, volunteering online, or contributing content, rather than only asking for donations. When supporters help spread the message and feel ownership of the cause, virtual events reach further and raise more than appeals alone. In this day and age,
- [Providing Donation Receipts: 4 Compliance Requirements](https://www.elevationweb.org/blog/providing-donation-receipts-4-compliance-requirements/): A donation receipt is a written acknowledgment a nonprofit provides to confirm a gift, and U.S. rules require certain details so donors can claim tax deductions. Receipts should include the organization's name, the donor's name, the date and amount or description of the gift, and a statement about whether goods or services were provided in
- [Marketing Your Fundraisers on Social Media: 6 Tips](https://www.elevationweb.org/blog/marketing-your-fundraisers-on-social-media-6-tips/): To market a fundraiser on social media, focus on a few fundamentals: know your audience, use the platforms where they spend time, vary your post formats, post consistently, keep branding recognizable, and recruit ambassadors to amplify your reach. A planned, consistent approach, not luck, is what turns social posts into fundraiser attendance and donations. If
- [Boost Donor Retention With 4 Unexpected Web Strategies](https://www.elevationweb.org/blog/boost-donor-retention-with-4-unexpected-web-strategies/): Nonprofits can boost donor retention through their website by keeping it fresh and donor-focused: showing impact and gratitude, personalizing the experience, making it easy to stay involved, and offering recurring-giving and updates. A website is not only an acquisition tool but a way to keep existing donors engaged and giving again. It’s no secret that
- [What does Form 990 Do and Why Is It Important?](https://www.elevationweb.org/blog/what-does-form-990-do-and-why-is-it-important/): Form 990 is the annual information return most tax-exempt nonprofits in the United States must file with the IRS. It reports finances, governance, and programs, helping the IRS confirm continued tax-exempt status. Because it is public, donors, funders, and watchdogs use Form 990 to assess a nonprofit's transparency, financial health, and accountability. After you initially
- [What Is a Branding Guide and Why Would a Nonprofit Need One?](https://www.elevationweb.org/blog/what-is-a-nonprofit-branding-guide/): The corporate world often does a better job of developing their brand than nonprofits do, but every organization has one. Yours just might not be well-articulated yet. Nonprofits can look to leading examples like charity:water, the World Wildlife Fund, the Susan G. Komen Foundation, and UNICEF for tips on how to identify and communicate who
- [Where to Find Tech Funding for Your Nonprofit in 2026 and Beyond](https://www.elevationweb.org/blog/web-and-tech-grants-for-nonprofits/): Nonprofits can access significant free and discounted technology — from the $10,000/month Google Ad Grant and TechSoup's discounted software to Microsoft and Google nonprofit programs and dedicated web and tech grants. This guide rounds up where to find tech funding and how to qualify. Finding grants for nonprofit website development or other tech needs may
- [Nonprofit Storytelling: 5 Tips to Connect With Your Donors](https://www.elevationweb.org/blog/nonprofit-storytelling-5-tips-to-connect-with-your-donors/): Nonprofit storytelling connects donors to your mission by showing the real people and outcomes behind your work, rather than reciting statistics alone. The most effective stories center a single, specific person or moment, show change clearly, use authentic detail and imagery, and end with a concrete way for the donor to be part of the
- [5 Ways to Increase Donations With Your Giving Page](https://www.elevationweb.org/blog/5-ways-to-increase-donations-with-your-giving-page/): You can increase donations on your giving page by improving the donor experience itself: offer suggested donation amounts, reduce form friction, make the page mobile-friendly, reinforce your impact with clear messaging, and add trust signals like security badges. Small design and copy changes on the page where people actually give often raise revenue more than
- [Keeping Your Board in the Loop: 4 Communication Tips](https://www.elevationweb.org/blog/keeping-your-board-in-the-loop-4-communication-tips/): Keeping a nonprofit board informed means sharing clear, consistent, and timely updates so members can govern effectively. Regular reports, a single source of truth for documents, concise summaries that focus on decisions, and open two-way communication keep everyone aligned and make board meetings more productive. Your nonprofit’s board members have a number of responsibilities, from
- [Planning an Online Nonprofit Auction: 7 Steps for Success](https://www.elevationweb.org/blog/planning-an-online-nonprofit-auction-7-steps-for-success/): Planning a successful online nonprofit auction involves setting a clear fundraising goal, choosing an auction platform, securing appealing donated items, promoting early across email and social, and making bidding and payment simple for supporters. Clear timelines, engaging item descriptions, and follow-up with bidders turn a one-time event into lasting donor relationships. Hosting an online auction
- [Donor Analytics: Numbers that Matter for Nonprofits](https://www.elevationweb.org/blog/donor-analytics-numbers-that-matter-for-nonprofits/): Donor analytics is the practice of tracking and interpreting data about your supporters to strengthen fundraising. Key metrics include donor retention rate, donor lifetime value, average gift size, donor acquisition cost, and gift frequency. Watching these numbers helps nonprofits understand giving behavior, keep more donors, and focus effort where it raises the most. You know
- [4 Metrics to Pay Attention to in Your Marketing Campaigns](https://www.elevationweb.org/blog/4-metrics-to-pay-attention-to-in-your-marketing-campaigns/): Four marketing metrics every nonprofit should track are conversion rate, website traffic, social media engagement, and email open and click-through rates. Together they show whether people are finding you, paying attention, and taking action, turning gut decisions into data-driven ones that steadily improve your fundraising and outreach. Learning how to properly market your mission is
- [Turning Advocates into Donors: 5 Tried & True Strategies](https://www.elevationweb.org/blog/turning-advocates-into-donors-5-strategies-you-need-to-try/): Your advocates — volunteers, subscribers, social followers — are your warmest prospects. Turning them into donors means meeting them where they are, making the ask specific and easy, and showing the impact of giving. These strategies convert supporters into donors. When it comes to nonprofit advocacy, your organization is in it for the long haul.
- [What Is Content Strategy (and Why Should My Nonprofit Care)?](https://www.elevationweb.org/blog/what-is-content-strategy/): Content strategy is the plan for creating, organizing, and sharing content, such as website pages, blog posts, emails, and social media, to attract and engage the right audience. For nonprofits, it ensures every piece of content supports your mission, reaches supporters with a consistent message, and moves them toward action. You could say that sweet
- [10 Tips for Using Google Ads on Giving Tuesday](https://www.elevationweb.org/blog/the-ultimate-nonprofit-guide-to-google-ads-for-giving-tuesday/): To use Google Ads effectively on Giving Tuesday, prepare campaigns in advance with dedicated, fast-loading donation landing pages, mission-focused ad copy, and conversion tracking so you can measure donations. Nonprofits can apply for the Google Ad Grant to fund search ads, and segmenting keywords by intent helps you reach people actively looking to give. #GivingTuesday
- [Accelerate Impact: Driving Donations with Google Grant, Social Media, and SEO](https://www.elevationweb.org/blog/accelerate-impact-driving-donations-with-google-grant-social-media-and-seo/): Nonprofits can drive more donations by combining three channels: the Google Ad Grant for free search ads, social media for awareness and engagement, and SEO to earn organic visibility. Used together, these channels reach donors at different stages, bring qualified traffic to your site, and turn more visitors into supporters. In today's digital age, online
- [Navigating the Nonprofit Marketing Funnel: Tips for Building a Healthy Path to Success](https://www.elevationweb.org/blog/navigating-the-nonprofit-marketing-funnel-tips-for-building-a-healthy-path-to-success/): The nonprofit marketing funnel maps the journey a supporter takes from first hearing about you to becoming a loyal donor or volunteer. It moves through awareness, interest and engagement, action, and retention. A healthy funnel meets people with the right message at each stage, removes friction, and nurtures relationships rather than chasing one-time gifts. Introduction
- [Unlocking the Power of Organic Social Media: Tips for Nonprofits](https://www.elevationweb.org/blog/unlocking-the-power-of-organic-social-media-tips-for-nonprofits/): Organic social media helps nonprofits build community and visibility without ad spend by sharing consistent, authentic content that invites engagement. The strongest organic strategies focus on storytelling, showing real impact, responding to followers, and posting where your supporters already are - rather than chasing every platform or trend. In today's digital age, social media has
- [6 Ways Nonprofits Can Increase Their Lead Generation](https://www.elevationweb.org/blog/6-ways-nonprofits-can-increase-their-lead-generation/): Whether you're seeking donors, volunteers, or supporters, mastering the art of lead generation is key. It can help nonprofits find and engage with individuals who are passionate about their cause. This article reveals six powerful strategies to boost your nonprofit’s lead generation efforts. What is Lead Generation? Lead generation is the process of attracting and
- [Email Marketing Best Practices for Nonprofits](https://www.elevationweb.org/blog/email-marketing-best-practices-for-nonprofits/): The Power of Good Email Marketing Email marketing is a powerful tool for nonprofits to connect with supporters, share their mission, and drive engagement. With the ability to reach a wide audience directly and cost-effectively, email remains one of the most effective channels for nonprofit outreach. However, to maximize its impact, it’s essential to follow
- [7 Creative Fundraising Ideas for Nonprofits](https://www.elevationweb.org/blog/7-creative-fundraising-ideas-for-nonprofits/): Introduction Success in the highly competitive world of nonprofit organizations depends on creative fundraising techniques. While traditional approaches like direct mail and annual appeals are still important, nonprofits must innovate if they want to stand out and connect with contemporary audiences. In the fast-paced, technologically-driven world of today, coming up with novel and creative fundraising
- [The Ultimate Guide to Creating a Nonprofit Annual Report That Inspires Action](https://www.elevationweb.org/blog/guide-creating-nonprofit-annual-report/): Annual reports are more than a compliance requirement; they’re a key opportunity to connect with your audience.
- [Google Ad Grant Requirements: What Nonprofits Need to Qualify & Stay Eligible](https://www.elevationweb.org/blog/google-ad-grant-requirements/): This guide explains the Google Ad Grant's requirements and compliance essentials you need to make the most of this resource.
- [Google Ad Grant Website Policy: What Your Site Needs to Get Approved](https://www.elevationweb.org/blog/google-ad-grant-website-policy/): Securing a Google Ad Grant can dramatically boost your nonprofit's impact, offering up to $10,000 per month in free advertising to expand reach, attract donors, and amplify your mission.
- [Say Cheese! - The Importance of Photos for Nonprofits](https://www.elevationweb.org/blog/say-cheese-the-importance-of-photos-for-your-nonprofit/): Photos are one of the most powerful tools a nonprofit has online, because authentic images of real people and your work capture attention, build emotional connection, and make your impact tangible. Strong, genuine photography, whether professional or well-shot on a phone, helps your content stand out and inspires supporters to give and get involved. Say
- [[Infographic] 6 Ways to Engage Nonprofit Volunteers](https://www.elevationweb.org/blog/engage-nonprofit-volunteers-infographic/): To engage and retain nonprofit volunteers, give them meaningful, challenging work; connect their efforts to your cause and real impact; recognize and appreciate them often; offer flexibility and growth opportunities; and communicate clearly. Volunteers stay when the experience is rewarding and they can see the difference they are making. [Infographic Text] The Fundamentals for Happily
- [SMART Goals for Your Nonprofit](https://www.elevationweb.org/blog/smart-goals-for-your-nonprofit/): SMART goals are objectives that are Specific, Measurable, Achievable, Relevant, and Time-bound. For nonprofits, this framework turns vague ambitions like "raise more money" into clear, trackable targets with deadlines, making it easier to focus your team, measure progress, and report results to your board and funders. Before you dive head first into planning and implementing
- [Best LGBTQ Websites 2018](https://www.elevationweb.org/blog/best-lgbtq-websites-2018/): A strong LGBTQ nonprofit website pairs a clear mission with a clean, welcoming design: an obvious donate button, simple navigation, accessible layouts, and authentic storytelling that centers the people served. The organizations highlighted here, advocacy and service groups supporting LGBTQ communities, show how thoughtful design builds trust and drives support. It’s officially June and that
- [5 Reasons to Update Your Nonprofit Website](https://www.elevationweb.org/blog/5-reasons-to-update-your-nonprofit-website/): You should update your nonprofit website when it suffers from a poor user experience, outdated design, weak mobile performance, slow load times, or security risks. A modern, fast, mobile-friendly site builds trust, improves search visibility, and makes it easier for supporters to donate, all of which directly affect your fundraising and reach. 1. Poor User-Experience
- [Top 5 Brands in Nonprofit Web Design](https://www.elevationweb.org/blog/top-5-brands-in-nonprofit-web-design/): Strong nonprofit brands share common traits, clear mission communication, consistent visual identity, emotional storytelling, and intuitive design, that make them recognizable and trustworthy. Examining standout nonprofit websites shows that effective branding doesn't require a huge budget, but it does require consistency, clarity, and a design that puts the mission front and center. Every great nonprofit
- [9 Timeless Board Engagement Strategies](https://www.elevationweb.org/blog/9-timeless-board-engagement-strategies/): Board engagement strategies keep your directors invested and active in your nonprofit's success. The most reliable approaches are timeless: recruit the right members intentionally, set clear expectations and roles, communicate regularly, involve the board in meaningful work, recognize contributions, and connect members directly to your mission and impact. As a nonprofit organization, it is crucial
- [7 New Year's Resolutions Every Nonprofit Should Have](https://www.elevationweb.org/blog/7-new-years-resolutions-every-nonprofit-should-have/): Strong New Year's resolutions for nonprofits focus on lasting organizational health: diversifying your board, deepening donor relationships, refreshing your website and brand, improving data and measurement, and planning communications ahead of time. The aim is to set a few intentional, achievable goals that strengthen the whole organization rather than vague ambitions. As the reality of
- [How to Write a Nonprofit Vision Statement](https://www.elevationweb.org/blog/how-to-write-a-nonprofit-vision-statement/): A nonprofit vision statement describes the better future your organization is working to create, the world as it would look if your mission fully succeeded. It's aspirational rather than operational, kept short and inspirational, and it guides long-term direction while motivating staff, board, and supporters around a shared goal. Close your eyes for a moment
- [5 Strategies for Using Webinars to Grow Your Nonprofit](https://www.elevationweb.org/blog/5-ways-to-use-webinars-to-grow-your-nonprofit/): Webinars help nonprofits grow by reaching audiences who can't attend in person, educating supporters, showcasing impact, recruiting volunteers, and capturing engaged leads for follow-up. Because video content is easy to join and increasingly preferred, webinars let you build relationships and expand your supporter base without the cost and barriers of in-person events. How many times
- [10 Pro Tips for Securing Your WordPress Website](https://www.elevationweb.org/blog/10-pro-tips-for-securing-your-nonprofit-wordpress-website/): Securing a nonprofit WordPress website comes down to consistent fundamentals: keep core, themes, and plugins updated, use strong passwords and limited user roles, install a reputable security plugin, enforce HTTPS, run regular backups, and remove anything you don't use. Because WordPress is so widely targeted, these basic practices block the vast majority of common attacks.
- [Let's Get Visual: Nonprofit Data Visualization](https://www.elevationweb.org/blog/nonprofit-data-visualization/): Nonprofit data visualization is the practice of turning numbers and outcomes into clear visuals, such as charts, infographics, and maps, so supporters can quickly grasp impact. Well-designed visuals make abstract results tangible, build trust through transparency, and motivate donors by showing exactly where their support goes. After all your nonprofit's hard work, how do you
- [6 Rules for a Trusted Nonprofit Website](https://www.elevationweb.org/blog/6-rules-for-a-trusted-nonprofit-website/): A trusted nonprofit website is one that communicates your mission clearly, is easy to navigate, and gives visitors confidence to act. Trust comes from practical design choices: clear navigation between pages, consistent branding, readable content, visible proof of impact, mobile-friendliness, and obvious next steps that guide supporters toward donating or getting involved. As a nonprofit
- [What Is Google AMP Actually and How Does It Work?](https://www.elevationweb.org/blog/what-actually-is-google-amp-and-how-does-it-work/): Google AMP (Accelerated Mobile Pages) is an open framework launched in 2015 to make mobile web pages load very fast using streamlined HTML, restricted JavaScript, and caching. It was designed to deliver near-instant mobile experiences, though its role in search has changed significantly since its introduction. In 2015, Google launched a new project called Google
- [Design: Thinking Your Nonprofit's Digital Presence](https://www.elevationweb.org/blog/design-thinking-your-nonprofits-digital-presence/): A nonprofit's digital presence is the full impression your website and online channels create, and thoughtful design shapes how clearly that presence communicates your mission. Because most people now browse on mobile, a strong digital presence means a mobile-friendly, well-organized, visually consistent experience that makes your cause easy to understand and act on. In our
- [The Ultimate Guide to Maintaining Your Non-Profit’s WordPress Website: PHP, Core, and Plugin Updates](https://www.elevationweb.org/blog/the-ultimate-guide-to-maintaining-yournon-profits-wordpress-website-php-core-and-plugin-updates/): Introduction A non-profit organization's website serves as more than simply an online presence in the digitalage; it is an essential resource for advocacy, fundraising, and communication. Maintaining thetrust of your consumers and safeguarding critical information on your website is of utmostimportance. Maintaining the most recent versions of WordPress, PHP, and plugins is one of themost
- [Nonprofit Communications Strategy: A Step-by-Step Guide](https://www.elevationweb.org/blog/nonprofit-communications-strategy-a-step-by-step-guide-elevationweb/): A nonprofit communications strategy is a plan that defines who you are trying to reach, what you want to say, and how you will say it across channels. Build it step by step: identify your audiences, set clear goals, craft core messages, choose the right channels, create a content plan, and measure results so you
- [Anatomy of a Nonprofit Homepage](https://www.elevationweb.org/blog/the-anatomy-of-your-nonprofits-homepage/): A nonprofit homepage works best when it quickly answers who you are, who you help, and what to do next. The essential anatomy includes a clear mission statement and headline, a prominent donate or primary call to action, impact and proof, navigation to key pages, and trust signals that build confidence fast. Nonprofit websites are
- [How to Write a Successful Nonprofit Business Plan](https://www.elevationweb.org/blog/how-to-write-a-successful-nonprofit-business-plan/): A nonprofit business plan documents how an organization will pursue its mission and stay financially sustainable. It typically includes the mission and goals, programs, target community, a marketing and outreach plan, an operations plan, and a funding model built around donations, grants, and other revenue rather than profit. Nonprofit organizations exist to meet social or
- [8 Top Tools for Time Management & Expense Reporting for Nonprofits](https://www.elevationweb.org/blog/8-top-tools-for-time-management-expense-reporting-for-nonprofits/): Time-tracking and expense-reporting tools help nonprofits demonstrate the accountability and transparency funders expect by recording how staff time and money are spent. The best fit depends on your size and budget, but the goal is the same: accurate records, simpler approvals, and clear reporting that builds donor trust and supports compliance. What scares funders most?
- [5 Ways for Nonprofits to Harness the Power of New Year's Resolutions](https://www.elevationweb.org/blog/how-to-harness-the-power-of-new-years-resolutions-6-ideas/): Nonprofits can harness New Year's resolutions by meeting supporters in their fresh-start mindset: inviting them to set giving or volunteering goals, launching timely campaigns, and framing involvement as a meaningful resolution. Acting early in January keeps end-of-year momentum alive and turns good intentions into committed support. Simply because the holidays have passed does not mean
- [Let Your True Colors Show! Color choice for nonprofits](https://www.elevationweb.org/blog/let-your-true-colors-show-color-choice-for-nonprofits/): Color choice shapes how people perceive your nonprofit, influencing emotion, recognition, and trust before they read a word. A strong palette reflects your mission and personality, stays consistent across your website and materials, ensures readable contrast for accessibility, and uses color intentionally to guide attention - especially toward calls to action like donating. In the
- [6 Key Attributes Successful Nonprofits Have in Common](https://www.elevationweb.org/blog/6-key-attributes-successful-nonprofits-have-in-common/): Successful nonprofits tend to share a clear mission, strong leadership, financial transparency, and a focus on measurable impact. They build genuine relationships with donors and communities, adapt to change, and communicate their work clearly - turning a compelling purpose into sustained trust, support, and results over time. As a nonprofit web design agency, Elevation
- [How to Write Copy for Your Nonprofit's Website](https://www.elevationweb.org/blog/how-to-write-copy-for-your-nonprofits-website/): Effective nonprofit website copy is clear, concise, and donor-centered: it speaks to the reader, frames your mission around the impact supporters create, and guides every page toward a specific action. Strong copy avoids jargon, uses real stories and specifics, and makes it obvious what a visitor should do next. So you’ve finally gotten the funds
- [The Perfect RFP in 3 Steps (Plus Free Template Download)](https://www.elevationweb.org/blog/perfect-rfp-3-steps/): A strong website RFP clearly defines your goals, audience, and required features, sets a realistic budget and timeline, and explains how you will evaluate proposals. Giving vendors specific context about your organization and what success looks like leads to accurate bids and better-matched partners, rather than vague responses you cannot compare. RFP writing can be
- [How to Keep Your Website Fresh, Interactive and Engaging](https://www.elevationweb.org/blog/how-to-keep-your-website-fresh-interactive-and-engaging/): Keeping your website fresh and engaging means updating content regularly, adding interactive elements like videos, quizzes, or live impact counters, improving page speed and navigation, and refreshing visuals so the site feels current. A site that changes and invites participation keeps visitors longer and gives them reasons to return and act. First impressions matter, especially
- [7 Ways to Re-Energize Your Staff for the New Year](https://www.elevationweb.org/blog/7-ways-to-re-energize-your-staff-for-the-new-year/): Re-energizing nonprofit staff for the new year means reconnecting the team to your mission, recognizing wins, setting clear and realistic goals, and protecting against burnout with reasonable workloads and growth opportunities. Small, consistent actions like celebrating progress, inviting input, and clarifying priorities tend to renew motivation more than one-time perks. You’ve just come off a
- [Beyond the NGO “About Us” Page: Writing Compelling Website Content](https://www.elevationweb.org/blog/beyond-the-ngo-about-us-page-writing-compelling-website-content/): Compelling nonprofit website content goes beyond a static About Us page by speaking to supporters' motivations, showing real impact, and guiding visitors toward action. Strong content is clear, story-driven, and donor-centered - framing your mission around the change supporters help create, not just describing your organization's history. When was the last time a piece of
- [Best Web Hosting Providers for Nonprofits (Updated 2021)](https://www.elevationweb.org/blog/best-web-hosting-providers-for-nonprofits-updated-2021/): The best web hosting for a nonprofit balances reliability, security, speed, and support against your budget. Look for strong uptime, included SSL, regular backups, responsive support, and room to scale. The right host keeps your donation pages online and fast, which directly protects giving and the trust visitors place in your site. Whether you are
- [Gutenberg content editor: Build flawless pages using blocks](https://www.elevationweb.org/blog/gutenberg-content-editor-build-flawless-pages-using-blocks/): Gutenberg is WordPress's block-based content editor, where each piece of a page - a paragraph, heading, image, button, or column - is a movable block you arrange visually. It lets nonprofit teams build and edit structured, responsive pages without code, giving more design flexibility than the old classic editor. As part of the different changes
- [4 Tips for Using Your Nonprofit Website to Engage Volunteers](https://www.elevationweb.org/blog/4-tips-for-using-your-nonprofit-website-to-engage-volunteers/): Your nonprofit website can be a powerful volunteer engagement tool, not just a donation channel. Use it to clearly explain volunteer opportunities, make signing up simple, share impact stories that show what volunteers accomplish, and keep current volunteers informed and connected. A well-designed site turns interested visitors into active, returning volunteers. As a nonprofit professional
- [Guidelines for Backing Up Your Nonprofit's WordPress Website](https://www.elevationweb.org/blog/guidelines-for-backing-up-your-nonprofits-wordpress-website/): Backing up a nonprofit's WordPress website means saving copies of both your files and your database so you can restore the site after a hack, failed update, or server failure. A reliable approach uses automatic, scheduled backups stored off-site in more than one location, with restores tested periodically so you know they actually work. If
- [Integrating CRM Systems with Your Nonprofit Website](https://www.elevationweb.org/blog/integrating-crm-systems-with-your-nonprofit-website/): Introduction In order to manage connections with funders, volunteers, and other stakeholders, nonprofit organizations now depend heavily on Customer Relationship Management (CRM) systems. A CRM system that is properly linked can increase donor engagement, expedite processes, and boost overall company effectiveness. This blog post will discuss the advantages of integrating a CRM system with your
- [Is Your Nonprofit Website Hurting Donations? 5 Fixes That Make a Big Impact](https://www.elevationweb.org/blog/nonprofit-website-hurting-donations-fixes/): What happens when your site creates obstacles to giving? Slow load times, unclear messaging, or clunky donation forms can all lead to abandoned contributions.
- [12 Best School Website Designs: Key Features and Inspiring Examples](https://www.elevationweb.org/blog/12-best-school-website-designs-key-features-and-inspiring-examples/): Great school website designs share the same fundamentals: a clean, mobile-first layout, fast navigation to what families need most (enrollment, calendar, contact), strong photography, and accessible, easy-to-update content. Below are 12 school websites worth learning from. Build a School Website That Inspires, Informs, and Engages A school’s website is kind of like a digital front
- [20 Inspirational Nonprofit Vision Statement Examples](https://www.elevationweb.org/blog/nonprofit-vision-statements/): A nonprofit vision statement is a short, future-facing declaration of the change your organization exists to create — the better world you are working toward. Where a mission statement says what you do today, a vision statement describes the world once you have succeeded. The best ones are brief, specific, and aspirational. Below are 20
- [Anatomy of a Nonprofit "About Us" Page](https://www.elevationweb.org/blog/the-anatomy-of-a-nonprofit-about-us-page/): A nonprofit About Us page introduces your organization to first-time visitors — who you are, who you serve, and why it matters — and turns interest into trust. The strongest ones lead with mission and impact, put real faces to the work, and make the next step (donate, volunteer, contact) obvious. When it comes to
- [6 Essential Logo Design Tips for Nonprofits](https://www.elevationweb.org/blog/6-essential-logo-design-tips-for-nonprofits/): A great nonprofit logo is simple, meaningful, versatile, and timeless — it should work from a lapel pin to a billboard, in one color or full color. These tips help you create or refresh a mark that carries your mission everywhere. (See our brand and identity work.) Your logo encapsulate your organization's identity, and it's
- [Board Member Onboarding: Tips for Starting New Members Off on the Right Foot](https://www.elevationweb.org/blog/board-member-onboarding-starting-off-on-the-right-foot/): Good board member onboarding sets new members up to contribute fast — giving them the context (mission, finances, programs), the expectations (time, giving, committees), and the relationships they need. A clear process turns a new recruit into an engaged board member. Like any leader at a nonprofit, you’re thrilled to welcome new board members to
- [Do’s And Don'ts Of Stock Photography In Web Content](https://www.elevationweb.org/blog/dos-and-donts-of-stock-photography-in-web-content/): Stock photography can make a nonprofit website look polished — or generic and fake. The do's: choose authentic, diverse, mission-relevant images and optimize them for speed. The don'ts: avoid clichéd, obviously staged photos that undercut your credibility. Real photos of your work almost always win. We all know that visuals are an essential part of
- [How Website Performance and Accessibility Impact SEO, GEO, the Google Ad Grant, and Every Other Marketing Channel](https://www.elevationweb.org/blog/website-performance-accessibility-nonprofit-marketing/): How page speed and accessibility shape SEO, GEO, Google Ad Grant results, paid ads, email and social for nonprofits, plus fixes that pay off everywhere.
- [How Much Does a Nonprofit Website Cost in 2026?](https://www.elevationweb.org/blog/how-much-does-a-nonprofit-website-cost/): What does a nonprofit website cost in 2026? A plain-English guide to the real cost drivers, DIY vs template vs custom builds, and how to budget well.
- [Schema Markup for Nonprofits: A Plain-English Guide](https://www.elevationweb.org/blog/schema-markup-for-nonprofits/): Schema markup for nonprofits, explained in plain English: the JSON-LD types that matter, a copy-ready example, and how to add and test it in WordPress.
- [Nonprofit Marketing: The Complete Guide](https://www.elevationweb.org/blog/nonprofit-marketing-guide/): A complete guide to nonprofit marketing: how to pick channels, budget realistically, and measure email, social, search, and the Ad Grant against results.
- [Nonprofit Website Best Practices: The 2026 Checklist](https://www.elevationweb.org/blog/nonprofit-website-best-practices/): A practical 2026 checklist of nonprofit website best practices: accessibility, donations, mobile speed, SEO and GEO, trust signals, and analytics.
- [Free Nonprofit Websites: The Real Options and the Trade-offs](https://www.elevationweb.org/blog/free-nonprofit-website-options/): Free websites for nonprofit organizations exist: builder free tiers, tech discounts, and open-source WordPress. Here's what each really costs your mission.
- [WordPress for Nonprofits: Why It Wins and How to Run It Well](https://www.elevationweb.org/blog/wordpress-for-nonprofits/): WordPress for nonprofits: why open-source ownership wins, the honest maintenance tradeoffs, and how to handle plugins, hosting, security, and updates.
- [Nonprofit Board Governance: A Practical Guide](https://www.elevationweb.org/blog/nonprofit-board-governance-guide/): A practical guide to nonprofit board governance: the three fiduciary duties, the board-staff line, better meetings, recruiting, onboarding, and evaluation.
- [Nonprofit Annual Report Ideas That Actually Get Read](https://www.elevationweb.org/blog/nonprofit-annual-report-examples/): Nonprofit annual report examples and ideas that get read: compare PDF, microsite, video, and print formats, see what to include, and reuse every piece.
- [Nonprofit SEO: The Complete Guide](https://www.elevationweb.org/blog/nonprofit-seo-guide/): Nonprofit SEO, explained end to end: keywords, on-page, technical, local, content, links — plus the GEO layer AI search adds and how to measure it all.
- [How to Write a Nonprofit Marketing Plan (Step by Step)](https://www.elevationweb.org/blog/nonprofit-marketing-plan/): Learn how to write a nonprofit marketing plan step by step: goals tied to mission outcomes, audience segments, channel mix, calendar, budget, and measurement.
- [How to Choose a Nonprofit Web Design Agency: 12 Questions to Ask](https://www.elevationweb.org/blog/how-to-choose-a-nonprofit-web-design-agency/): Choosing a nonprofit web design agency? Ask these 12 questions about accessibility, donation flows, site ownership, and maintenance before you sign.
- [What Should a Nonprofit Website Include? A Page-by-Page Guide](https://www.elevationweb.org/blog/what-should-a-nonprofit-website-include/): What should a nonprofit website include? A page-by-page guide to the seven core pages every organization needs, and what belongs on each of those pages.
- [Nonprofit Website Redesign: 9 Signs It's Time (and How to Plan One)](https://www.elevationweb.org/blog/nonprofit-website-redesign-signs/): Nine clear signs it's time for a nonprofit website redesign, plus a practical planning guide — from writing the RFP to protecting your SEO with redirects.
- [Donation Page Best Practices: The Anatomy of a Page That Converts](https://www.elevationweb.org/blog/donation-page-examples-best-practices/): The strongest donation page best practices share the same anatomy: outcome headline, smart suggested amounts, a short form, trust signals, and a thank-you flow.
- [How to Get Your Nonprofit Cited by ChatGPT and Other AI Assistants](https://www.elevationweb.org/blog/how-to-get-your-nonprofit-cited-by-ai/): Want your nonprofit to get cited by AI assistants like ChatGPT? The playbook: answer-first content, schema markup, consistent facts, and llms.txt.
- [Nonprofit Storytelling: How to Tell Stories That Move People to Act](https://www.elevationweb.org/blog/nonprofit-storytelling-guide/): Nonprofit storytelling that moves people to act: a four-part story structure, ethics and consent, where stories belong, and how to measure what works.
- [The Best Website Builders for Nonprofits, Compared Honestly](https://www.elevationweb.org/blog/best-website-builders-for-nonprofits/): An honest comparison of the best website builders for nonprofits: drag-and-drop tools, WordPress, nonprofit platforms, and custom builds — no hype.
- [AI for Nonprofits: A Practical Guide to Using It Well](https://www.elevationweb.org/blog/ai-for-nonprofits-guide/): A practical guide to AI for nonprofits: where it saves real time, how to keep mission content accurate, and how to make sure AI tools can find you.
- [SEO vs GEO vs AEO: What Nonprofits Actually Need to Know](https://www.elevationweb.org/blog/seo-vs-geo-vs-aeo/): GEO vs AEO vs SEO: plain definitions of all three, a side-by-side comparison, and why nonprofits should focus on the practice instead of the label.
- [Nonprofit Fundraising: Strategies, Types, and a Practical Guide](https://www.elevationweb.org/blog/nonprofit-fundraising-guide/): Nonprofit fundraising is how mission-driven organizations raise the money to do their work through individual donations, recurring giving, major gifts, events, grants, and corporate partnerships. The strongest programs don't lean on a single channel; they build a diversified, donor-centered system and measure what actually moves giving. This guide covers the main types of fundraising, how
- [Google Ad Grants: A Comprehensive Guide (2026 Updated)](https://www.elevationweb.org/blog/google-ad-grants/): The Google Ad Grant gives eligible 501(c)(3) nonprofits up to $10,000 per month in free Google Search ads. This guide covers eligibility, the application, account setup, the compliance rules (like the 5% click-through-rate floor), conversion tracking, and optimization — or skip ahead and let us handle it with Google Ad Grant management. The Google Ad
- [ADA Website Compliance for Nonprofits: Understanding the Real Risk](https://www.elevationweb.org/blog/ada-website-compliance-nonprofits/): ADA website compliance for nonprofits, minus the fear: how courts treat websites, where Section 508 fits, and how WCAG conformance reduces real risk.
- [Nonprofit Website Accessibility Audit: What It Covers and What It Costs](https://www.elevationweb.org/blog/nonprofit-website-accessibility-audit/): What a nonprofit website accessibility audit covers, what drives the cost, and how to choose an auditor — plain answers for teams comparing quotes.
- [The AI Visibility Audit: How to Check if AI Recommends Your Nonprofit](https://www.elevationweb.org/blog/ai-visibility-audit-nonprofits/): Run an AI visibility audit: check whether ChatGPT, Claude, Perplexity, and Google's AI Overviews mention, describe, and cite your nonprofit — and fix the gaps.
- [Volunteer Recruitment Strategies That Actually Work](https://www.elevationweb.org/blog/volunteer-recruitment-strategies/): Volunteer recruitment strategies that actually work: specific asks, low-friction signups, the right channels, and retention that turns into referrals.
- [Google Analytics 4 for Nonprofits: Setup and the Reports That Matter](https://www.elevationweb.org/blog/google-analytics-4-for-nonprofits/): Google Analytics 4 for nonprofits, explained: setup steps, key events for donations and sign-ups, and the reports your ED and board actually need.
- [Local SEO for Nonprofits: Get Found in Your Community](https://www.elevationweb.org/blog/nonprofit-local-seo/): Local SEO for nonprofits, step by step: claim your Google Business Profile, fix your citations, earn reviews, and show up when your community searches.
- [The Healthy Nonprofit Website: An Ownership Guide](https://www.elevationweb.org/blog/nonprofit-website-ownership/): Who owns your nonprofit's website — the code, the content, the accounts — and how to keep it that way.
- [Nonprofit Brand Strategy: A Practical Guide](https://www.elevationweb.org/blog/nonprofit-brand-strategy/): How nonprofit brands earn trust: positioning, voice, and identity that donors recognize and remember.
- [Nonprofit Website Strategy: What a Great Site Needs](https://www.elevationweb.org/blog/nonprofit-website-strategy/): What makes a great nonprofit website: clear purpose, accessible design, strong donation flows, trustworthy content, and an architecture built to grow.
- [Nonprofit Generative Engine Optimization (GEO): The Complete Guide](https://www.elevationweb.org/blog/nonprofit-geo/): A complete guide to Generative Engine Optimization (GEO) for nonprofits: what it is, why it matters, and how to make your organization discoverable and citable by AI
- [Nonprofit Google Ad Grant Strategy](https://www.elevationweb.org/blog/nonprofit-google-ad-grant-strategy/): How to win and keep the Google Ad Grant: eligibility, compliant account structure, the 5% CTR rule, conversion tracking, and ongoing optimization.
- [Nonprofit Digital Strategy: A Practical Framework](https://www.elevationweb.org/blog/nonprofit-digital-strategy/): A practical digital strategy framework for nonprofits: align goals and audiences, prioritize channels, and build a roadmap you can actually execute.
- [AI Discoverability for Nonprofit Websites](https://www.elevationweb.org/blog/ai-discoverability-nonprofit-websites/): Why being found by AI assistants is the new front door for supporters, and the practical steps nonprofits can take to become discoverable in AI tools.
- [Nonprofit AI Content Governance](https://www.elevationweb.org/blog/nonprofit-ai-content-governance/): How nonprofits can use AI in content responsibly: a practical governance framework covering accuracy, voice, accessibility, disclosure, and review.
- [Nonprofit Accessibility Best Practices (WCAG Checklist)](https://www.elevationweb.org/blog/nonprofit-accessibility-best-practices/): A practical, WCAG-aligned accessibility checklist for nonprofit websites: contrast, keyboard access, alt text, forms, headings, and ongoing upkeep.
- [How to Write a Nonprofit Mission Statement: A Step-by-Step Guide](https://www.elevationweb.org/blog/how-to-write-a-timeless-nonprofit-mission-statement/): A nonprofit mission statement is a short declaration of why your organization exists, who it serves, and what it aims to achieve. A timeless one is clear, specific, and concise, focused on enduring purpose rather than current programs, so it stays relevant as your work evolves and inspires supporters, staff, and partners alike. Consider your

## Pages

- [Home](https://www.elevationweb.org/): Nonprofit web design agency since 2007: custom nonprofit website design, SEO & GEO, and growth marketing — accessible, AI-ready, measured by results.
- [Google Ad Grant Management](https://www.elevationweb.org/google-ad-grant-management/)
- [Nonprofit Website Redesign](https://www.elevationweb.org/nonprofit-web-design-agency/)
- [AI Visibility Upgrade](https://www.elevationweb.org/ai-visibility-upgrade/)
- [Your Free Google Ad Grant Application](https://www.elevationweb.org/free-ad-grant-application/)
- [AI Visibility Check](https://www.elevationweb.org/ai-visibility-check/)
- [Your Nonprofit Growth Plan](https://www.elevationweb.org/growth-plan/)
- [Webinar: AI Visibility](https://www.elevationweb.org/webinar-ai-visibility/)
- [Webinar: Website Accessibility](https://www.elevationweb.org/webinar-website-accessibility/)
- [Master Services Agreement — Ongoing Services](https://www.elevationweb.org/ongoing-services-msa/)
- [AI Visibility Scorecard](https://www.elevationweb.org/ai_visibility_scorecard/)
- [Ad Grant Eligibility](https://www.elevationweb.org/ad-grant-eligibility/)
- [Google Ad Grant for Nonprofits (Test B)](https://www.elevationweb.org/2026-google-ad-grant/)
- [Google Ad Grant for Nonprofits](https://www.elevationweb.org/google-ad-grant-2026/)
- [Your Ad Grant Readiness Report](https://www.elevationweb.org/readiness-report/)
- [Free Nonprofit Mission Statement Generator](https://www.elevationweb.org/mission-statement-generator/)
- [NAMI Chapter Website Theme](https://www.elevationweb.org/nami-chapter-websites/)
- [About Our Nonprofit Web Design Agency](https://www.elevationweb.org/about-us/): Elevation is a nonprofit web design agency in Washington, D.C. — founded 2007, 1,000+ organizations served, 40+ specialists. Meet the team behind the work.
- [Nonprofit Web Design & Development Services](https://www.elevationweb.org/services/web-design/): Nonprofit website design from a team that's served 1,000+ organizations since 2007. Accessible, WCAG 2.2 AA, conversion-ready — see what's included.
- [Nonprofit SEO Services (SEO & GEO)](https://www.elevationweb.org/services/seo-geo/): Nonprofit SEO services with GEO built in: rank in Google and get cited by AI assistants. 1,000+ organizations served since 2007. See how the program works.
- [Nonprofit partnerships](https://www.elevationweb.org/partners/): Nonprofit partnerships with Elevation, a nonprofit-only digital agency since 2007: technology platforms, agencies, and referrers who serve nonprofits.
- [AI Visibility & GEO for Nonprofits](https://www.elevationweb.org/services/ai-visibility/): AI visibility & GEO for nonprofits: structured content, schema markup, and generative engine optimization so AI assistants find, trust, and cite your organization.
- [Nonprofit Website Support & Customer Success](https://www.elevationweb.org/services/support/): Nonprofit website support from a 40+ specialist team — updates, security, backups, and steady improvements after launch. See what a support plan includes.
- [Nonprofit website accessibility, built to WCAG 2.1 AA](https://www.elevationweb.org/about-us/accessibility/): Nonprofit website accessibility is built into every Elevation project: WCAG 2.2 AA baseline, screen-reader testing, editor training. See how we do it.
- [Accessibility Statement](https://www.elevationweb.org/accessibility-statement/): Elevation’s commitment to accessibility and conformance with WCAG 2.2 AA.
- [Nonprofit Website Accessibility Services](https://www.elevationweb.org/services/accessibility/): Nonprofit website accessibility services: WCAG 2.2 AA audits, remediation, ongoing monitoring, and team training from IAAP-certified professionals.
- [Why Elevation — Nonprofit Web Design Agency](https://www.elevationweb.org/why-elevation/): The nonprofit web design agency with 40+ specialists — 100% former nonprofit staff — and 1,000+ organizations served since 2007. See what sets us apart.
- [50 Best Nonprofit Websites for Inspiration + 7 Key Resources](https://www.elevationweb.org/best-nonprofit-websites/): Discover 50+ inspiring nonprofit website designs and expert tips to build a site that drives impact. Explore the best nonprofit websites.
- [Nonprofit Digital Marketing Services](https://www.elevationweb.org/nonprofit-digital-marketing-agency/): Digital marketing from a nonprofit marketing agency: Google Ad Grant, SEO & GEO, email, and social, tied to donations and sign-ups. See what's included.
- [Nonprofit Website Maintenance & Support](https://www.elevationweb.org/services/website-maintenance/): Nonprofit website maintenance from Elevation: updates, security, backups, monitoring, and support hours on one dependable plan. See what's included.
- [WordPress Plugins & Integrations for Nonprofits](https://www.elevationweb.org/services/plugins/): WordPress plugins for nonprofits, selected, configured, and maintained by Elevation — see how we connect your CRM, donations, events, and email into one system.
- [Nonprofit Email Marketing](https://www.elevationweb.org/services/email-marketing/): Nonprofit email marketing built by former nonprofit staff — accessible templates, automated donor journeys, deliverability. See what a strong program includes.
- [Nonprofit Social Media Management](https://www.elevationweb.org/services/social-media/): Social media management for nonprofits — strategy, calendars, and ready-to-publish posts from former nonprofit staff. See what a focused program includes.
- [Google Ad Grant Management for Nonprofits](https://www.elevationweb.org/services/google-ad-grant/): Google Ad Grant management for nonprofits: Elevation handles eligibility, setup, and optimization of up to $10,000/month in free Google ads. See if you qualify.
- [Nonprofit Branding & Identity Services](https://www.elevationweb.org/services/brand-identity/): Nonprofit branding built by former nonprofit staff: positioning, messaging, logo design, and guidelines your team can actually use. See what a full system includes.
- [Nonprofit Digital Strategy Services](https://www.elevationweb.org/services/digital-strategy/): Nonprofit digital strategy grounded in research — audience definition, information architecture, and a phased roadmap. See what a 4–8 week engagement includes.
- [Best Nonprofit & Charity Logos: 25+ Examples That Work](https://www.elevationweb.org/best-nonprofit-logos/): What makes a great nonprofit logo: simplicity, meaning, versatility, and timelessness, with the principles behind memorable mission-driven marks.
- [Master Services Agreement](https://www.elevationweb.org/master-services-agreement/): The terms governing use of the Elevation website and services.
- [Contact Support](https://www.elevationweb.org/support/): Current Elevation clients: get help with your website, hosting, content, or billing.
- [Sitemap](https://www.elevationweb.org/sitemap/): A complete index of the Elevation website: services, work, insights, growth platform, company, and legal pages.
- [Nonprofit digital agency services](https://www.elevationweb.org/services/): Elevation is a nonprofit digital agency offering seven connected services — strategy, design, AI content, and growth marketing. See how the pieces fit your mission.
- [Submit an RFP](https://www.elevationweb.org/rfp/): Send Elevation your nonprofit website or marketing RFP and get a tailored proposal within two business days.
- [Privacy Policy](https://www.elevationweb.org/privacy/): How Elevation collects, uses, and protects information on its website.
- [Partner with Us](https://www.elevationweb.org/partner/): Refer, collaborate, or build with Elevation. Tell us how you'd like to partner.
- [Nonprofit Inspiration: Websites, Logos & Mission Statements](https://www.elevationweb.org/inspiration/): Curated inspiration for nonprofits: the best websites, logos, and mission statements, with the principles behind what makes them effective.
- [Contact a Washington DC nonprofit web design agency](https://www.elevationweb.org/contact/): Contact Elevation, a Washington DC nonprofit web design agency serving 1,000+ organizations since 2007. Tell us about your project — replies within one business day.
- [Our Clients — Nonprofits We Serve](https://www.elevationweb.org/clients/): Since 2007, Elevation has partnered with 1,000+ nonprofit organizations across education, health, advocacy, arts, and more. Browse our clients by cause.
- [Careers at Elevation — Build for Nonprofits](https://www.elevationweb.org/careers/): Careers at Elevation: join a remote-first, nonprofit-only agency of 40+ specialists serving 1,000+ organizations since 2007. See our open roles.
- [Blog & Resources](https://www.elevationweb.org/blog/): Insights, guides, and resources for nonprofit leaders — digital strategy, accessibility, growth, and AI-readiness.
- [Google Ad Grant Eligibility Quiz](https://www.elevationweb.org/ad-grant-eligibility-quiz/): A 30-second quiz to check whether your nonprofit is likely eligible for the $10,000/month Google Ad Grant.
- [Google Ad Grant for Nonprofits — A Step-by-Step Guide](https://www.elevationweb.org/ad-grant-basics/): The Google Ad Grant for nonprofits gives you up to $10,000/month in free Search ads. Learn who qualifies, how to apply, and how to stay compliant — step by step.
- [Get an Accessibility Consultation](https://www.elevationweb.org/accessibility-consultation/): Book a consultation with an IAAP-certified accessibility professional to make your nonprofit website inclusive and compliant.

## Portfolio

- [PeDRA](https://www.elevationweb.org/portfolio/pedra/): PeDRA’s rebuilt website unified courses, member data, and resources into one Salesforce-connected platform — built on an aggressive six-month timeline set by its Annual Conference.
- [Cope Family Center](https://www.elevationweb.org/portfolio/cope-family-center/): Cope Family Center’s new bilingual site puts parenting support, family services, and ways to give within reach of the whole community it serves — in English and Spanish, page for page.
- [Civil Rights Corps](https://www.elevationweb.org/portfolio/civil-rights-corps/): Civil Rights Corps’ refreshed brand and rebuilt website turn a body of groundbreaking cases into a searchable, state-by-state resource for the movement.
- [Second Harvest Foodbank of Southern Wisconsin](https://www.elevationweb.org/portfolio/second-harvest/): Second Harvest paired Ad Grant-funded visibility with A/B-tested paid donation campaigns - and turned qualified traffic into $42,815.66 in attributed giving.
- [Mercy Ships](https://www.elevationweb.org/portfolio/mercy-ships/): Rebuilding what Mercy Ships' Google Ad Grant optimized for turned the same grant dollars into 24% donation growth and an 80% single-month surge in volunteer applications.
- [Boomer Esiason Foundation](https://www.elevationweb.org/portfolio/boomer-esiason-foundation/): Six months of storytelling-led organic social turned the Boomer Esiason Foundation's Facebook and Instagram into its strongest engagement engine to date.
- [Alianza Coachella Valley](https://www.elevationweb.org/portfolio/alianza-coachella-valley/): Alianza Coachella Valley got a modern multilingual main site centered on youth leadership — and a campaign microsite for Thriving Salton Sea Communities, delivered before the public launch.
- [Esperanza Center](https://www.elevationweb.org/portfolio/esperanza-center/): Esperanza Center case study: nonprofit web design by Elevation. A warm, service-first website that routes visitors to help - quickly, clearly, and in the moments tha
- [Mission Graduates](https://www.elevationweb.org/portfolio/mission-graduates/): Mission Graduates case study: nonprofit web design by Elevation. A vibrant site that carries a college-bound promise from kindergarten through graduation.
- [Alliance for Learning Innovation](https://www.elevationweb.org/portfolio/alliance-learning-innovation/): Alliance for Learning Innovation case study: nonprofit web design by Elevation. A sharp, credible platform for a coalition advancing education research and innovatio
- [Global Forest Generation](https://www.elevationweb.org/portfolio/global-forest-generation/): Global Forest Generation case study: nonprofit web design by Elevation. A cinematic website for high-mountain forest restoration - built for partners, funders, and s
- [Puffin Cultural Forum](https://www.elevationweb.org/portfolio/puffin-cultural-forum/): Puffin Cultural Forum case study: nonprofit web design by Elevation. A lively, event-first home for a community arts venue.
- [Alliance of Local Service Organizations](https://www.elevationweb.org/portfolio/also/): Alliance of Local Service Organizations case study: nonprofit web design by Elevation. A grounded, human website for community safety and support programs.
- [CHYP](https://www.elevationweb.org/portfolio/chyp/): CHYP case study: nonprofit web design by Elevation. A supportive online home for youth living with chronic pain - and the caregivers beside them.
- [The Arc of Fayette County](https://www.elevationweb.org/portfolio/arc-fayette/): The Arc of Fayette County case study: nonprofit web design by Elevation. An accessibility-first website for an organization serving people with disabilities and thei
- [Personal Genetics Education & Dialogue](https://www.elevationweb.org/portfolio/pged/): Personal Genetics Education & Dialogue case study: nonprofit web design by Elevation. A clear, trustworthy home for genetics education and dialogue.
- [Weekend Backpacks](https://www.elevationweb.org/portfolio/weekend-backpacks/): Weekend Backpacks case study: nonprofit web design by Elevation. A simple, direct website that turns awareness into weekend meals for students.
- [Marwen](https://www.elevationweb.org/portfolio/marwen/): Marwen case study: nonprofit web design by Elevation. An art-forward website for free visual arts education - student work front and center.
- [The Animal Foundation](https://www.elevationweb.org/portfolio/animal-foundation/): The Animal Foundation case study: nonprofit web design by Elevation. A task-first website built for high-volume adoption, lost & found, and giving.
- [Treatment Advocacy Center](https://www.elevationweb.org/portfolio/treatment-advocacy/): How Elevation led a comprehensive rebrand and website redesign for Treatment Advocacy Center, creating a modern platform with refreshed visuals and intuitive navigat
- [Voice of OC](https://www.elevationweb.org/portfolio/voice-of-oc/): How Elevation built an information architecture for Voice of OC, a nonprofit newsroom, organizing extensive content for readers and search engines.
- [Jeannette Rankin Foundation](https://www.elevationweb.org/portfolio/jeannette-rankin/): How Elevation redesigned the Jeannette Rankin Foundation website to better connect scholars and supporters with the foundation’s mission.
- [Bureau of Governmental Research](https://www.elevationweb.org/portfolio/bgr/): How Elevation built a research-forward website for the Bureau of Governmental Research, making rigorous policy work accessible to the public.
- [Junior Achievement of Southern California](https://www.elevationweb.org/portfolio/junior-achievement/): How Elevation redesigned Junior Achievement of Southern California’s website with streamlined navigation, better content organization, and tools for registrations an
- [Professional Women Photographers](https://www.elevationweb.org/portfolio/professional-women-photographers/): Professional Women Photographers case study: nonprofit web design by Elevation. A gallery-worthy home for a community of women photographers.
- [Habitat for Humanity of Lake-McHenry](https://www.elevationweb.org/portfolio/habitat/): How Elevation supports Habitat for Humanity with a sustainable, well-maintained platform that keeps a large site fast, secure, and current.

## Categories

- [Google Ad Grant](https://www.elevationweb.org/category/google-ad-grant/)
- [Insights](https://www.elevationweb.org/category/insights/): Designed flagship guides from the Elevation team — GEO, accessibility, strategy, and growth.
- [Nonprofit Branding](https://www.elevationweb.org/category/nonprofit-branding/)
- [Nonprofit Marketing](https://www.elevationweb.org/category/nonprofit-marketing/): Nonprofit marketing guides — strategy, channels, campaigns, and measurement for mission-driven teams.
- [SEO for Nonprofits](https://www.elevationweb.org/category/seo-for-nonprofits/): SEO and GEO for nonprofits — get found by search engines and cited by AI assistants.
- [Fundraising & Donations](https://www.elevationweb.org/category/fundraising-donations/): Fundraising and donation strategy for nonprofits — donation pages, donor journeys, and campaigns that convert generosity into impact.
- [UX for Nonprofits](https://www.elevationweb.org/category/ux-for-nonprofits/)
- [Graphic Design](https://www.elevationweb.org/category/graphic-design/)
- [Web Design](https://www.elevationweb.org/category/web-design/): Nonprofit web design insights — accessible, conversion-ready websites and the decisions behind them.
- [Nonprofit Web Hosting](https://www.elevationweb.org/category/nonprofit-web-hosting/)
- [WordPress Maintenance](https://www.elevationweb.org/category/wordpress-maintenance/)
- [Social Media](https://www.elevationweb.org/category/social-media/): Social media for nonprofits — strategy, content, and community that grows reach and support.
- [Nonprofit Tools](https://www.elevationweb.org/category/nonprofit-tools/): Tools and technology for nonprofits — analytics, CRMs, AI, and the stack that keeps missions moving.
- [Email Marketing](https://www.elevationweb.org/category/email-marketing/): Nonprofit email marketing — lists, journeys, and campaigns that donors actually open.
- [Content](https://www.elevationweb.org/category/content/)
- [Storytelling](https://www.elevationweb.org/category/storytelling/)
- [Website Maintenance](https://www.elevationweb.org/category/website-maintenance/)

## Tags

- [Core](https://www.elevationweb.org/tag/core/)
- [PHP](https://www.elevationweb.org/tag/php/)
- [Plugins](https://www.elevationweb.org/tag/plugins/)
- [Security](https://www.elevationweb.org/tag/security/)
- [Wordpress](https://www.elevationweb.org/tag/wordpress/)
- [Nonprofit marketing](https://www.elevationweb.org/tag/nonprofit-marketing/)
- [email marketing](https://www.elevationweb.org/tag/email-marketing/)
- [Fundraising](https://www.elevationweb.org/tag/fundraising/)
- [Data](https://www.elevationweb.org/tag/data/)
- [Nonprofit Impact](https://www.elevationweb.org/tag/nonprofit-impact/)
- [CRM](https://www.elevationweb.org/tag/crm/)
- [Nonprofit website](https://www.elevationweb.org/tag/nonprofit-website/)
- [social media](https://www.elevationweb.org/tag/social-media/)
- [web design](https://www.elevationweb.org/tag/web-design/)
- [AI for Nonprofits](https://www.elevationweb.org/tag/ai-for-nonprofits/)
- [Nonprofit Tools](https://www.elevationweb.org/tag/nonprofit-tools/)
- [Content Marketing](https://www.elevationweb.org/tag/content-marketing/)
- [SEO](https://www.elevationweb.org/tag/seo/)
- [website maintenance](https://www.elevationweb.org/tag/website-maintenance/)

## Industries

- [Education & Youth](https://www.elevationweb.org/portfolio-industry/education-youth/)
- [Community & Human Services](https://www.elevationweb.org/portfolio-industry/community-human-services/)
- [Arts & Culture](https://www.elevationweb.org/portfolio-industry/arts-culture/)
- [Environment & Reforestation](https://www.elevationweb.org/portfolio-industry/environment-reforestation/)
- [Health & Patient Support](https://www.elevationweb.org/portfolio-industry/health-patient-support/)
- [Disability Services](https://www.elevationweb.org/portfolio-industry/disability-services/)
- [Health & Research](https://www.elevationweb.org/portfolio-industry/health-research/)
- [Food Security](https://www.elevationweb.org/portfolio-industry/food-security/)
- [Animal Welfare](https://www.elevationweb.org/portfolio-industry/animal-welfare/)
- [Health Policy](https://www.elevationweb.org/portfolio-industry/health-policy/)
- [Housing & Community](https://www.elevationweb.org/portfolio-industry/housing-community/)
- [Independent Journalism](https://www.elevationweb.org/portfolio-industry/independent-journalism/)
- [Education & Scholarships](https://www.elevationweb.org/portfolio-industry/education-scholarships/)
- [Civic & Policy Research](https://www.elevationweb.org/portfolio-industry/civic-policy-research/)
- [Advocacy & Civil Rights](https://www.elevationweb.org/portfolio-industry/advocacy-civil-rights/)
- [Global Health](https://www.elevationweb.org/portfolio-industry/global-health/)

## Work Types

- [Web Design & Development](https://www.elevationweb.org/portfolio-type/web-design-development/)
- [Google Ad Grant](https://www.elevationweb.org/portfolio-type/google-ad-grant/)
- [SEO & GEO](https://www.elevationweb.org/portfolio-type/seo-geo/)
- [Website Accessibility](https://www.elevationweb.org/portfolio-type/website-accessibility/)
- [Branding & Identity](https://www.elevationweb.org/portfolio-type/branding-identity/)
- [Digital Strategy](https://www.elevationweb.org/portfolio-type/digital-strategy/)
- [Support & Maintenance](https://www.elevationweb.org/portfolio-type/support-maintenance/)
- [Social Media](https://www.elevationweb.org/portfolio-type/social-media/)
- [Paid Search](https://www.elevationweb.org/portfolio-type/paid-search/)